SEOUL COMMERCIAL AREA

송파나루역 발달상권

송파구송파1동· Area 60,912 m² · Area code 3120232 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

핸드폰 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores7±0.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q1
Estimated sales▲ +3561.5%
Stores▲ +16.7%
Sales per store▲ +3038.5%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.6M – ₩392.6M
20212022202320242025
₩6.7M
Stores6 – 7
20212022202320242025
67
Sales per store₩430K – ₩56.1M
20212022202320242025
₩1.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩245.9M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩35.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–17100%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s17%
  • 50s0%
  • 60+83%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue17%
  • Wed0%
  • Thu83%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male100%
  • Female0%

Each split's share of estimated sales in 2024 Q1.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q470.0%000%
2025Q370.0%000%
2025Q270.0%000%
2025Q170.0%000%
2024Q470.0%000%
2024Q370.0%000%
2024Q270.0%000%
2024Q1₩245.9M-37.4%70.0%₩35.1M-37.4%000%Mixed
2023Q4₩5.2M7+16.7%₩738K000%
2023Q3₩7.7M+200.0%7+16.7%₩1.1M+157.1%000%Growing
2023Q2₩15.5M-33.3%7+16.7%₩2.2M-42.9%000%Possible crowding
2023Q1₩392.6M+15100.0%7+16.7%₩56.1M+12928.6%100%Growing
2022Q460.0%000%
2022Q3₩2.6M-83.3%60.0%₩430K-83.3%000%Mixed
2022Q2₩23.2M+350.0%60.0%₩3.9M+350.0%000%Growing
2022Q1₩2.6M-61.5%60.0%₩430K-61.5%000%Mixed
2021Q4₩11.9M6₩2M000%
2021Q3₩15.5M6₩2.6M000%
2021Q2₩5.2M6₩861K000%
2021Q1₩6.7M6₩1.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.