SEOUL COMMERCIAL AREA

송파나루역 발달상권

송파구송파1동· Area 60,912 m² · Area code 3120232 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

인테리어 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,167.5M▲ +240.7% YoY
Stores4±0.0% YoY
Sales per store₩291.9M▲ +240.7% YoY

Reading this area Estimated sales rose 240.7% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 240.7%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +468.2%
Stores▼ -20.0%
Sales per store▲ +610.3%
Market size
Estimated sales (quarter)
₩1,167.5M
vs 2024Q4
+240.7%
Estimated transactions
2,771
Per-store economics
Estimated sales per store
₩291.9M
vs a year ago
+240.7%
Per transaction
₩421K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩113.7M – ₩1,167.5M
20212022202320242025
₩205.5M₩1,167.5M
Stores4 – 5
20212022202320242025
54
Sales per store₩22.7M – ₩291.9M
20212022202320242025
₩41.1M₩291.9M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +240.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩485.7M₩1,167.5M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩121.4M₩291.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1135%
  • 11–1448%
  • 14–1716%
  • 17–211%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s83%
  • 60+16%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon51%
  • Tue30%
  • Wed10%
  • Thu1%
  • Fri8%
  • Sat0%
  • Sun0%
Gender
  • Male97%
  • Female3%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,167.5M+240.7%40.0%₩291.9M+240.7%000%Growing
2025Q3₩449.3M+97.8%40.0%₩112.3M+97.8%000%Growing
2025Q2₩162.3M-42.0%40.0%₩40.6M-42.0%000%Mixed
2025Q1₩842.6M+73.5%40.0%₩210.7M+73.5%000%Growing
2024Q4₩342.7M-45.4%40.0%₩85.7M-45.4%000%Mixed
2024Q3₩227.2M-71.4%40.0%₩56.8M-71.4%000%Mixed
2024Q2₩280M-63.9%40.0%₩70M-63.9%000%Mixed
2024Q1₩485.7M+207.7%40.0%₩121.4M+207.7%000%Growing
2023Q4₩628M+96.0%40.0%₩157M+96.0%000%Growing
2023Q3₩795.2M+161.0%40.0%₩198.8M+161.0%000%Growing
2023Q2₩774.9M+214.0%40.0%₩193.7M+214.0%000%Growing
2023Q1₩157.8M-58.4%40.0%₩39.5M-58.4%000%Mixed
2022Q4₩320.5M-63.0%40.0%₩80.1M-63.0%000%Mixed
2022Q3₩304.6M-70.7%40.0%₩76.2M-70.7%000%Mixed
2022Q2₩246.8M+117.1%4-20.0%₩61.7M+171.4%000%Mixed
2022Q1₩379.7M+84.8%4-20.0%₩94.9M+131.0%000%Mixed
2021Q4₩865.6M4₩216.4M000%
2021Q3₩1,040.1M4₩260M010%
2021Q2₩113.7M5₩22.7M000%
2021Q1₩205.5M5₩41.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.