SEOUL COMMERCIAL AREA

명동 남대문 북창동 다동 무교동 관광특구 Tourist zone

Jung-gu (중구) 소공동· Area 983,618 m² · Area code 3001492 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

섬유제품 2025 Q4 · Seoul data

Estimated sales (quarter)₩993.9M▲ +30.2% YoY
Stores69▼ -2.8% YoY
Sales per store₩14.4M▲ +33.9% YoY

Reading this area Estimated sales rose 30.2% from a year earlier while stores were about the same at -2.8%, so sales per store also rose 33.9%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +104.5%
Stores▼ -8.0%
Sales per store▲ +122.2%
Market size
Estimated sales (quarter)
₩993.9M
vs 2024Q4
+30.2%
Estimated transactions
8,247
Per-store economics
Estimated sales per store
₩14.4M
vs a year ago
+33.9%
Per transaction
₩121K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩447M – ₩993.9M
20212022202320242025
₩486.1M₩993.9M
Stores69 – 75
20212022202320242025
7569
Sales per store₩6M – ₩14.4M
20212022202320242025
₩6.5M₩14.4M
Openings0 – 2
20212022202320242025
01
Closings0 – 4
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +30.2%, stores YoY -2.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
69
vs a year ago
-2.8%
Franchise share
0% (0/69)
Movement
Openings (rate)
1 (1%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩720.4M₩993.9M
Stores 2024 Q1 → 2025 Q4
7369
Sales per store 2024 Q1 → 2025 Q4
₩9.9M₩14.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–114%
  • 11–1441%
  • 14–1735%
  • 17–2120%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s10%
  • 40s5%
  • 50s25%
  • 60+59%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon23%
  • Tue14%
  • Wed11%
  • Thu14%
  • Fri11%
  • Sat25%
  • Sun2%
Gender
  • Male39%
  • Female61%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩993.9M+30.2%69-2.8%₩14.4M+33.9%100%Sales↑ · Stores→ · Per store↑
2025Q3₩727.3M+2.1%69-2.8%₩10.5M+5.1%000%Sales→ · Stores→ · Per store↑
2025Q2₩835.4M-15.2%69-4.2%₩12.1M-11.6%020%Sales↓ · Stores↓ · Per store↓
2025Q1₩764.8M+6.2%71-2.7%₩10.8M+9.2%110%Sales↑ · Stores→ · Per store↑
2024Q4₩763.6M+14.1%71-2.7%₩10.8M+17.3%000%Sales↑ · Stores→ · Per store↑
2024Q3₩712.1M+37.5%71-2.7%₩10M+41.3%010%Sales↑ · Stores→ · Per store↑
2024Q2₩985.7M+34.1%720.0%₩13.7M+34.1%010%Sales↑ · Stores→ · Per store↑
2024Q1₩720.4M+18.2%73+1.4%₩9.9M+16.5%000%Sales↑ · Stores→ · Per store↑
2023Q4₩669.4M-32.4%73+1.4%₩9.2M-33.3%000%Sales↓ · Stores→ · Per store↓
2023Q3₩518M-41.0%73-2.7%₩7.1M-39.4%210%Sales↓ · Stores→ · Per store↓
2023Q2₩734.7M-1.3%72-4.0%₩10.2M+2.8%000%Sales→ · Stores↓ · Per store→
2023Q1₩609.7M+36.4%72-4.0%₩8.5M+42.1%000%Sales↑ · Stores↓ · Per store↑
2022Q4₩989.8M+35.9%72-4.0%₩13.7M+41.5%140%Sales↑ · Stores↓ · Per store↑
2022Q3₩878.3M+87.5%750.0%₩11.7M+87.5%000%Sales↑ · Stores→ · Per store↑
2022Q2₩744.7M+49.1%750.0%₩9.9M+49.1%000%Sales↑ · Stores→ · Per store↑
2022Q1₩447M-8.1%750.0%₩6M-8.1%110%Sales↓ · Stores→ · Per store↓
2021Q4₩728.6M75₩9.7M110%
2021Q3₩468.4M75₩6.2M000%
2021Q2₩499.4M75₩6.7M000%
2021Q1₩486.1M75₩6.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.