SEOUL COMMERCIAL AREA

홍대입구역 3번 골목상권

마포구서교동· Area 49,371 m² · Area code 3110564 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩67.7M▲ +126.4% YoY
Stores3±0.0% YoY
Sales per store₩22.6M▲ +126.4% YoY

Reading this area Estimated sales rose 126.4% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 126.4%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q2 → 2025 Q4
Estimated sales▲ +1393.8%
Stores±0.0%
Sales per store▲ +1393.8%
Market size
Estimated sales (quarter)
₩67.7M
vs 2024Q4
+126.4%
Estimated transactions
547
Per-store economics
Estimated sales per store
₩22.6M
vs a year ago
+126.4%
Per transaction
₩124K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3.1M – ₩67.7M
20212022202320242025
₩67.7M
Stores2 – 3
20212022202320242025
23
Sales per store₩1M – ₩22.6M
20212022202320242025
₩22.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +126.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩32.7M₩67.7M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩10.9M₩22.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0656%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–2111%
  • 21–2432%
Age
  • 10s0%
  • 20s4%
  • 30s9%
  • 40s61%
  • 50s8%
  • 60+18%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon3%
  • Tue27%
  • Wed11%
  • Thu16%
  • Fri11%
  • Sat25%
  • Sun6%
Gender
  • Male91%
  • Female9%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩67.7M+126.4%30.0%₩22.6M+126.4%000%Growing
2025Q3₩58.4M+141.6%30.0%₩19.5M+141.6%000%Growing
2025Q2₩44.5M-23.7%30.0%₩14.8M-23.7%000%Mixed
2025Q1₩63M+92.9%30.0%₩21M+92.9%000%Growing
2024Q4₩29.9M-44.9%30.0%₩10M-44.9%000%Mixed
2024Q3₩24.2M-18.8%30.0%₩8.1M-18.8%000%Mixed
2024Q2₩58.3M+103.2%30.0%₩19.4M+103.2%000%Growing
2024Q1₩32.7M-28.5%30.0%₩10.9M-28.5%000%Mixed
2023Q4₩54.2M+88.0%30.0%₩18.1M+88.0%000%Growing
2023Q3₩29.8M-19.1%30.0%₩9.9M-19.1%000%Mixed
2023Q2₩28.7M-28.3%30.0%₩9.6M-28.3%000%Mixed
2023Q1₩45.7M+259.5%30.0%₩15.2M+259.5%000%Growing
2022Q4₩28.8M+33.7%30.0%₩9.6M+33.7%000%Growing
2022Q3₩36.8M+1071.9%30.0%₩12.3M+1071.9%000%Growing
2022Q2₩40M+783.6%30.0%₩13.3M+783.6%000%Growing
2022Q1₩12.7M3+50.0%₩4.2M000%
2021Q4₩21.6M3₩7.2M110%
2021Q3₩3.1M3₩1M000%
2021Q2₩4.5M3₩1.5M100%
2021Q12000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.