SEOUL COMMERCIAL AREA

홍대입구역 3번 골목상권

마포구서교동· Area 49,371 m² · Area code 3110564 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

슈퍼마켓 2025 Q4 · Seoul data

Estimated sales (quarter)₩53MYoY
Stores4▲ +100.0% YoY
Sales per store₩13.3MYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2025 Q2 → 2025 Q4
Estimated sales▼ -56.1%
Stores▲ +33.3%
Sales per store▼ -67.1%
Market size
Estimated sales (quarter)
₩53M
vs 2024Q4
Estimated transactions
1,519
Per-store economics
Estimated sales per store
₩13.3M
vs a year ago
Per transaction
₩35K
Quarter-by-quarter series (9 quarters)

Full series 2023 Q4 → 2025 Q4 · 9 quarters

Estimated sales (quarter)₩49.6M – ₩120.8M
202320242025
₩53M
Stores1 – 4
202320242025
14
Sales per store₩13.3M – ₩40.3M
202320242025
₩13.3M
Openings0 – 1
202320242025
11
Closings0 – 1
202320242025
00
Franchise share0% – 0%
202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +100.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
+100.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
1 (25%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩53M
Stores 2024 Q1 → 2025 Q4
14
Sales per store 2024 Q1 → 2025 Q4
₩13.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1418%
  • 14–1724%
  • 17–2148%
  • 21–2410%
Age
  • 10s1%
  • 20s44%
  • 30s30%
  • 40s14%
  • 50s9%
  • 60+1%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon7%
  • Tue9%
  • Wed18%
  • Thu17%
  • Fri21%
  • Sat14%
  • Sun13%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (9, from 2023 Q4)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩53M4+100.0%₩13.3M100%
2025Q3₩49.6M3+200.0%₩16.5M110%
2025Q2₩120.8M3+200.0%₩40.3M100%
2025Q12+100.0%000%
2024Q42+100.0%100%
2024Q31000%
2024Q21000%
2024Q11000%
2023Q41100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.