NumLM BizSeoul commercial-area market 경의선책거리 · 골목상권 · 마포구 서교동 · Area page →
일반의원 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩1,672.8M
- vs 2024Q4
- -0.8%
- Estimated transactions
- 16,956
Competition
- Stores
- 4
- vs a year ago
- 0.0%
- Franchise share
- 0% (0/4)
Per-store economics
- Estimated sales per store
- ₩418.2M
- vs a year ago
- -0.8%
- Per transaction
- ₩99K
Movement
- Openings (rate)
- 0 (0%)
- Closings (rate)
- 0 (0%)
- Net store change
- ±0
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩1,672.8M | -0.8% | 4 | 0.0% | ₩418.2M | -0.8% | 0 | 0 | 0% | Mixed |
| 2025Q3 | ₩1,701.9M | +12.6% | 4 | 0.0% | ₩425.5M | +12.6% | 0 | 0 | 0% | Growing |
| 2025Q2 | ₩1,706.3M | -3.3% | 4 | 0.0% | ₩426.6M | -3.3% | 0 | 0 | 0% | Mixed |
| 2025Q1 | ₩1,688M | +8.5% | 4 | 0.0% | ₩422M | +8.5% | 0 | 0 | 0% | Growing |
| 2024Q4 | ₩1,687.1M | +1.0% | 4 | 0.0% | ₩421.8M | +1.0% | 0 | 0 | 0% | Mixed |
| 2024Q3 | ₩1,511.3M | +6.1% | 4 | 0.0% | ₩377.8M | +6.1% | 0 | 0 | 0% | Growing |
| 2024Q2 | ₩1,764.1M | +20.1% | 4 | 0.0% | ₩441M | +20.1% | 0 | 0 | 0% | Growing |
| 2024Q1 | ₩1,555M | -7.0% | 4 | 0.0% | ₩388.8M | -7.0% | 0 | 0 | 0% | Mixed |
| 2023Q4 | ₩1,670.2M | +26.2% | 4 | 0.0% | ₩417.6M | +26.2% | 0 | 0 | 0% | Growing |
| 2023Q3 | ₩1,424.8M | -0.8% | 4 | 0.0% | ₩356.2M | -0.8% | 0 | 0 | 0% | Mixed |
| 2023Q2 | ₩1,468.7M | +1.6% | 4 | 0.0% | ₩367.2M | +1.6% | 0 | 0 | 0% | Mixed |
| 2023Q1 | ₩1,671.4M | +35.2% | 4 | 0.0% | ₩417.8M | +35.2% | 0 | 0 | 0% | Growing |
| 2022Q4 | ₩1,323.7M | -14.1% | 4 | 0.0% | ₩330.9M | -14.1% | 0 | 0 | 0% | Mixed |
| 2022Q3 | ₩1,435.6M | -1.2% | 4 | 0.0% | ₩358.9M | -1.2% | 0 | 0 | 0% | Mixed |
| 2022Q2 | ₩1,445.4M | -10.0% | 4 | 0.0% | ₩361.4M | -10.0% | 0 | 0 | 0% | Mixed |
| 2022Q1 | ₩1,236.5M | -14.5% | 4 | 0.0% | ₩309.1M | -14.5% | 0 | 0 | 0% | Mixed |
| 2021Q4 | ₩1,540.9M | — | 4 | — | ₩385.2M | — | 0 | 0 | 0% | — |
| 2021Q3 | ₩1,453.8M | — | 4 | — | ₩363.4M | — | 0 | 0 | 0% | — |
| 2021Q2 | ₩1,605.6M | — | 4 | — | ₩401.4M | — | 0 | 0 | 0% | — |
| 2021Q1 | ₩1,446.3M | — | 4 | — | ₩361.6M | — | 0 | 0 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.