Seoul commercial-area market 경의선책거리 · 골목상권 · 마포구 서교동 · Area page →
슈퍼마켓 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩405M
- vs 2024Q4
- -29.4%
- Estimated transactions
- 44,380
Competition
- Stores
- 10
- vs a year ago
- +150.0%
- Franchise share
- 30% (3/10)
Per-store economics
- Estimated sales per store
- ₩40.5M
- vs a year ago
- -71.8%
- Per transaction
- ₩9K
Movement
- Openings (rate)
- 3 (23%)
- Closings (rate)
- 0 (0%)
- Net store change
- +3
Pattern (descriptive, not a score): Possible crowding 점포↑ 매출 정체 점포당↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩405M | -29.4% | 10 | +150.0% | ₩40.5M | -71.8% | 3 | 0 | 30% | Possible crowding |
| 2025Q3 | ₩455.1M | -25.2% | 7 | +75.0% | ₩65M | -57.2% | 1 | 0 | 43% | Possible crowding |
| 2025Q2 | ₩561.6M | -5.2% | 4 | 0.0% | ₩140.4M | -5.2% | 1 | 0 | 75% | Mixed |
| 2025Q1 | ₩476.7M | -19.3% | 3 | -25.0% | ₩158.9M | +7.6% | 0 | 1 | 100% | Shrinking |
| 2024Q4 | ₩573.9M | +13.6% | 4 | 0.0% | ₩143.5M | +13.6% | 0 | 0 | 75% | Growing |
| 2024Q3 | ₩608.3M | +24.5% | 4 | 0.0% | ₩152.1M | +24.5% | 0 | 0 | 75% | Growing |
| 2024Q2 | ₩592.5M | +28.9% | 4 | 0.0% | ₩148.1M | +28.9% | 0 | 0 | 75% | Growing |
| 2024Q1 | ₩590.5M | +35.3% | 4 | 0.0% | ₩147.6M | +35.3% | 0 | 0 | 75% | Growing |
| 2023Q4 | ₩505.2M | +48.3% | 4 | 0.0% | ₩126.3M | +48.3% | 0 | 0 | 75% | Growing |
| 2023Q3 | ₩488.7M | — | 4 | 0.0% | ₩122.2M | — | 0 | 0 | 75% | — |
| 2023Q2 | ₩459.7M | -13.4% | 4 | 0.0% | ₩114.9M | -13.4% | 0 | 0 | 75% | Mixed |
| 2023Q1 | ₩436.4M | -14.9% | 4 | 0.0% | ₩109.1M | -14.9% | 0 | 0 | 75% | Mixed |
| 2022Q4 | ₩340.7M | -51.6% | 4 | 0.0% | ₩85.2M | -51.6% | 0 | 0 | 75% | Mixed |
| 2022Q3 | — | — | 4 | 0.0% | — | — | 0 | 0 | 75% | — |
| 2022Q2 | ₩531.2M | -1.8% | 4 | 0.0% | ₩132.8M | -1.8% | 0 | 0 | 75% | Mixed |
| 2022Q1 | ₩512.9M | +1.8% | 4 | 0.0% | ₩128.2M | +1.8% | 0 | 0 | 75% | Mixed |
| 2021Q4 | ₩703.6M | — | 4 | — | ₩175.9M | — | 0 | 0 | 75% | — |
| 2021Q3 | ₩555.8M | — | 4 | — | ₩138.9M | — | 1 | 1 | 75% | — |
| 2021Q2 | ₩541M | — | 4 | — | ₩135.3M | — | 0 | 0 | 75% | — |
| 2021Q1 | ₩503.6M | — | 4 | — | ₩125.9M | — | 0 | 0 | 75% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.