SEOUL COMMERCIAL AREA

종로구청 Developed area

Jongno-gu (종로구) 종로1·2·3·4가동· Area 124,067 m² · Area code 3120004 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩48.6M▲ +12.8% YoY
Stores4±0.0% YoY
Sales per store₩12.1M▲ +12.8% YoY

Reading this area Estimated sales rose 12.8% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 12.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +118.7%
Stores▲ +33.3%
Sales per store▲ +64.0%
Market size
Estimated sales (quarter)
₩48.6M
vs 2024Q4
+12.8%
Estimated transactions
2,677
Per-store economics
Estimated sales per store
₩12.1M
vs a year ago
+12.8%
Per transaction
₩18K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩22.2M – ₩48.6M
20212022202320242025
₩22.2M₩48.6M
Stores3 – 4
20212022202320242025
34
Sales per store₩7.4M – ₩16M
20212022202320242025
₩7.4M₩12.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +12.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩47M₩48.6M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩11.8M₩12.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1416%
  • 14–1718%
  • 17–2146%
  • 21–2420%
Age
  • 10s0%
  • 20s1%
  • 30s6%
  • 40s19%
  • 50s36%
  • 60+37%
Weekday / weekend
  • Weekday89%
  • Weekend11%
Day of week
  • Mon18%
  • Tue19%
  • Wed16%
  • Thu15%
  • Fri20%
  • Sat10%
  • Sun1%
Gender
  • Male96%
  • Female4%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩48.6M+12.8%40.0%₩12.1M+12.8%000%Growing
2025Q3₩48.6M+14.4%40.0%₩12.2M+14.4%000%Growing
2025Q2₩47.1M+11.8%40.0%₩11.8M+11.8%000%Growing
2025Q1₩40.2M-14.6%40.0%₩10M-14.6%000%Mixed
2024Q4₩43.1M-5.3%40.0%₩10.8M-5.3%000%Mixed
2024Q3₩42.5M+17.5%40.0%₩10.6M+17.5%000%Growing
2024Q2₩42.2M-5.8%40.0%₩10.5M-5.8%000%Mixed
2024Q1₩47M-1.9%4+33.3%₩11.8M-26.4%000%Possible crowding
2023Q4₩45.5M+19.1%4+33.3%₩11.4M-10.7%000%Competition inflow
2023Q3₩36.2M-2.8%4+33.3%₩9.1M-27.1%000%Possible crowding
2023Q2₩44.8M+23.4%4+33.3%₩11.2M-7.5%100%Competition inflow
2023Q1₩47.9M+54.3%30.0%₩16M+54.3%000%Growing
2022Q4₩38.2M+12.8%30.0%₩12.7M+12.8%000%Growing
2022Q3₩37.2M+12.9%30.0%₩12.4M+12.9%000%Growing
2022Q2₩36.3M+10.7%30.0%₩12.1M+10.7%000%Growing
2022Q1₩31M+39.7%30.0%₩10.3M+39.7%110%Growing
2021Q4₩33.9M3₩11.3M000%
2021Q3₩33M3₩11M000%
2021Q2₩32.8M3₩10.9M000%
2021Q1₩22.2M3₩7.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.