SEOUL COMMERCIAL AREA

경희대학교(경희대) Developed area

Dongdaemun-gu (동대문구) 회기동· Area 48,567 m² · Area code 3120064 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩563.3M▼ -7.5% YoY
Stores5±0.0% YoY
Sales per store₩112.7M▼ -7.5% YoY

Reading this area Against a year earlier, estimated sales -7.5%, stores 0.0% and sales per store -7.5% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +173.9%
Stores▲ +66.7%
Sales per store▲ +64.3%
Market size
Estimated sales (quarter)
₩563.3M
vs 2024Q4
-7.5%
Estimated transactions
56,650
Per-store economics
Estimated sales per store
₩112.7M
vs a year ago
-7.5%
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩205.7M – ₩880.9M
20212022202320242025
₩205.7M₩563.3M
Stores2 – 5
20212022202320242025
35
Sales per store₩68.6M – ₩251.4M
20212022202320242025
₩68.6M₩112.7M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share140% – 300%
20212022202320242025
200%140%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
140% (7/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩627.3M₩563.3M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩125.5M₩112.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–1111%
  • 11–1431%
  • 14–1718%
  • 17–2131%
  • 21–249%
Age
  • 10s3%
  • 20s36%
  • 30s19%
  • 40s14%
  • 50s22%
  • 60+6%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon15%
  • Tue15%
  • Wed17%
  • Thu15%
  • Fri14%
  • Sat13%
  • Sun12%
Gender
  • Male55%
  • Female45%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩563.3M-7.5%50.0%₩112.7M-7.5%00140%Sales↓ · Stores→ · Per store↓
2025Q3₩559.5M-2.0%50.0%₩111.9M-2.0%11140%Sales→ · Stores→ · Per store→
2025Q2₩639.3M-12.6%50.0%₩127.9M-12.6%00140%Sales↓ · Stores→ · Per store↓
2025Q1₩483M-23.0%50.0%₩96.6M-23.0%01140%Sales↓ · Stores→ · Per store↓
2024Q4₩609M-22.6%50.0%₩121.8M-22.6%00160%Sales↓ · Stores→ · Per store↓
2024Q3₩570.9M-15.4%50.0%₩114.2M-15.4%00160%Sales↓ · Stores→ · Per store↓
2024Q2₩731.3M-17.0%50.0%₩146.3M-17.0%00160%Sales↓ · Stores→ · Per store↓
2024Q1₩627.3M-17.7%50.0%₩125.5M-17.7%11160%Sales↓ · Stores→ · Per store↓
2023Q4₩786.7M+8.6%5+25.0%₩157.3M-13.1%00160%Sales↑ · Stores↑ · Per store↓
2023Q3₩674.8M+1.6%5+66.7%₩135M-39.0%00160%Sales→ · Stores↑ · Per store↓
2023Q2₩880.9M+35.9%5+66.7%₩176.2M-18.4%00160%Sales↑ · Stores↑ · Per store↓
2023Q1₩761.9M+52.2%5+66.7%₩152.4M-8.7%11160%Sales↑ · Stores↑ · Per store↓
2022Q4₩724.3M+44.1%4+100.0%₩181.1M-28.0%31225%Sales↑ · Stores↑ · Per store↓
2022Q3₩664.3M+32.9%3+50.0%₩221.4M-11.4%00267%Sales↑ · Stores↑ · Per store↓
2022Q2₩648M+77.7%30.0%₩216M+77.7%20267%Sales↑ · Stores→ · Per store↑
2022Q1₩500.6M+143.4%30.0%₩166.9M+143.4%10200%Sales↑ · Stores→ · Per store↑
2021Q4₩502.7M2₩251.4M00300%
2021Q3₩500M2₩250M02300%
2021Q2₩364.6M3₩121.5M10233%
2021Q1₩205.7M3₩68.6M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.