SEOUL COMMERCIAL AREA

경희대학교(경희대) 발달상권

동대문구회기동· Area 48,567 m² · Area code 3120064 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩164.3M▼ -22.6% YoY
Stores11▼ -8.3% YoY
Sales per store₩14.9M▼ -15.6% YoY

Reading this area Estimated sales fell 22.6% from a year earlier and stores fell 8.3%. Sales per store are down 15.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +77.2%
Stores▼ -15.4%
Sales per store▲ +109.4%
Market size
Estimated sales (quarter)
₩164.3M
vs 2024Q4
-22.6%
Estimated transactions
31,420
Per-store economics
Estimated sales per store
₩14.9M
vs a year ago
-15.6%
Per transaction
₩5K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩92.7M – ₩301.3M
20212022202320242025
₩92.7M₩164.3M
Stores10 – 13
20212022202320242025
1311
Sales per store₩7.1M – ₩27.4M
20212022202320242025
₩7.1M₩14.9M
Openings0 – 1
20212022202320242025
10
Closings0 – 3
20212022202320242025
21
Franchise share0% – 9%
20212022202320242025
0%9%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -22.6%, stores YoY -8.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
-8.3%
Franchise share
9% (1/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (8%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩224.3M₩164.3M
Stores 2024 Q1 → 2025 Q4
1211
Sales per store 2024 Q1 → 2025 Q4
₩18.7M₩14.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0628%
  • 06–112%
  • 11–144%
  • 14–177%
  • 17–2124%
  • 21–2436%
Age
  • 10s5%
  • 20s54%
  • 30s20%
  • 40s11%
  • 50s7%
  • 60+2%
Weekday / weekend
  • Weekday61%
  • Weekend39%
Day of week
  • Mon10%
  • Tue12%
  • Wed13%
  • Thu12%
  • Fri14%
  • Sat22%
  • Sun17%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩164.3M-22.6%11-8.3%₩14.9M-15.6%019%Shrinking
2025Q3₩175.9M-19.6%120.0%₩14.7M-19.6%008%Mixed
2025Q2₩195.7M-23.6%12+9.1%₩16.3M-29.9%008%Possible crowding
2025Q1₩194.3M-13.4%120.0%₩16.2M-13.4%008%Mixed
2024Q4₩212.3M-17.0%12+9.1%₩17.7M-24.0%008%Possible crowding
2024Q3₩218.8M-11.1%12+9.1%₩18.2M-18.5%108%Possible crowding
2024Q2₩256M-10.1%110.0%₩23.3M-10.1%019%Mixed
2024Q1₩224.3M-10.1%12+9.1%₩18.7M-17.6%108%Possible crowding
2023Q4₩255.9M-11.9%110.0%₩23.3M-11.9%009%Mixed
2023Q3₩246.1M-14.0%110.0%₩22.4M-14.0%009%Mixed
2023Q2₩284.6M-5.5%110.0%₩25.9M-5.5%009%Mixed
2023Q1₩249.6M+68.8%110.0%₩22.7M+68.8%009%Growing
2022Q4₩290.6M+45.7%110.0%₩26.4M+45.7%009%Growing
2022Q3₩286.1M+190.7%11+10.0%₩26M+164.3%109%Growing
2022Q2₩301.3M+116.8%11+10.0%₩27.4M+97.1%000%Growing
2022Q1₩147.9M+59.6%11-15.4%₩13.4M+88.6%000%Mixed
2021Q4₩199.4M11₩18.1M100%
2021Q3₩98.4M10₩9.8M000%
2021Q2₩139M10₩13.9M030%
2021Q1₩92.7M13₩7.1M120%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.