SEOUL COMMERCIAL AREA

방배역 발달상권

서초구방배1동· Area 193,617 m² · Area code 3120166 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩7,393.3M▲ +6.5% YoY
Stores73▲ +5.8% YoY
Sales per store₩101.3M▲ +0.6% YoY

Reading this area Against a year earlier, estimated sales +6.5%, stores +5.8% and sales per store +0.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +51.3%
Stores▲ +15.9%
Sales per store▲ +30.6%
Market size
Estimated sales (quarter)
₩7,393.3M
vs 2024Q4
+6.5%
Estimated transactions
240,561
Per-store economics
Estimated sales per store
₩101.3M
vs a year ago
+0.6%
Per transaction
₩31K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩4,886.2M – ₩7,743.9M
20212022202320242025
₩4,886.2M₩7,393.3M
Stores59 – 73
20212022202320242025
6373
Sales per store₩77.6M – ₩124.9M
20212022202320242025
₩77.6M₩101.3M
Openings0 – 9
20212022202320242025
23
Closings0 – 7
20212022202320242025
04
Franchise share27% – 46%
20212022202320242025
33%27%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +6.5%, stores YoY +5.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
73
vs a year ago
+5.8%
Franchise share
27% (20/73)
Movement
Openings (rate)
3 (3%)
Closings (rate)
4 (4%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩6,900.6M₩7,393.3M
Stores 2024 Q1 → 2025 Q4
6473
Sales per store 2024 Q1 → 2025 Q4
₩107.8M₩101.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–112%
  • 11–1439%
  • 14–1710%
  • 17–2137%
  • 21–2411%
Age
  • 10s1%
  • 20s10%
  • 30s18%
  • 40s20%
  • 50s24%
  • 60+27%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon14%
  • Tue16%
  • Wed16%
  • Thu15%
  • Fri16%
  • Sat12%
  • Sun11%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩7,393.3M+6.5%73+5.8%₩101.3M+0.6%3427%Mixed
2025Q3₩6,631.8M+2.3%73+7.4%₩90.8M-4.7%7429%Possible crowding
2025Q2₩6,836.3M-4.8%70+9.4%₩97.7M-12.9%3330%Possible crowding
2025Q1₩6,378.5M-7.6%69+7.8%₩92.4M-14.3%0132%Possible crowding
2024Q4₩6,943.3M-6.3%69+11.3%₩100.6M-15.8%5433%Possible crowding
2024Q3₩6,482.1M-9.1%68+11.5%₩95.3M-18.5%9734%Possible crowding
2024Q2₩7,177.9M-7.3%64+3.2%₩112.2M-10.2%3239%Possible crowding
2024Q1₩6,900.6M-3.1%64-1.5%₩107.8M-1.6%2138%Mixed
2023Q4₩7,412.4M-1.3%62-1.6%₩119.6M+0.3%3540%Mixed
2023Q3₩7,133M+18.9%61-1.6%₩116.9M+20.8%2246%Growing
2023Q2₩7,743.9M+6.3%62+1.6%₩124.9M+4.6%2344%Growing
2023Q1₩7,123.5M+37.3%65+4.8%₩109.6M+31.0%7438%Growing
2022Q4₩7,506.3M+21.2%63+6.8%₩119.1M+13.5%5438%Growing
2022Q3₩5,999.2M+20.4%62+3.3%₩96.8M+16.5%3239%Growing
2022Q2₩7,283.9M+27.8%61-3.2%₩119.4M+32.0%1139%Mixed
2022Q1₩5,187.3M+6.2%62-1.6%₩83.7M+7.9%4037%Growing
2021Q4₩6,192.4M59₩105M1137%
2021Q3₩4,981.5M60₩83M0335%
2021Q2₩5,699.2M63₩90.5M5533%
2021Q1₩4,886.2M63₩77.6M2033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.