NumLM BizSeoul commercial-area market 고속터미널(고속터미널역) · 발달상권 · 서초구 반포4동 · Area page →
일반의류 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩460.2M
- vs 2024Q4
- -15.2%
- Estimated transactions
- 9,087
Competition
- Stores
- 663
- vs a year ago
- -3.6%
- Franchise share
- 0% (1/663)
Per-store economics
- Estimated sales per store
- ₩694K
- vs a year ago
- -12.0%
- Per transaction
- ₩51K
Movement
- Openings (rate)
- 1 (0%)
- Closings (rate)
- 4 (1%)
- Net store change
- −3
Pattern (descriptive, not a score): Shrinking 매출↓ 점포↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩460.2M | -15.2% | 663 | -3.6% | ₩694K | -12.0% | 1 | 4 | 0% | Shrinking |
| 2025Q3 | ₩437.6M | +1.6% | 668 | -3.6% | ₩655K | +5.4% | 1 | 6 | 0% | Possible recovery |
| 2025Q2 | ₩537.3M | +7.8% | 673 | -3.4% | ₩798K | +11.6% | 1 | 9 | 0% | Mixed |
| 2025Q1 | ₩543.7M | -45.1% | 681 | -3.3% | ₩798K | -43.2% | 0 | 7 | 0% | Shrinking |
| 2024Q4 | ₩542.6M | +23.9% | 688 | -3.8% | ₩789K | +28.8% | 1 | 6 | 0% | Mixed |
| 2024Q3 | ₩430.7M | -14.8% | 693 | -3.9% | ₩621K | -11.3% | 0 | 4 | 0% | Shrinking |
| 2024Q2 | ₩498.5M | -3.4% | 697 | -3.5% | ₩715K | +0.0% | 1 | 8 | 0% | Shrinking |
| 2024Q1 | ₩990.2M | +62.2% | 704 | -2.8% | ₩1.4M | +66.8% | 2 | 13 | 0% | Growing |
| 2023Q4 | ₩438M | -6.2% | 715 | -1.0% | ₩613K | -5.2% | 1 | 7 | 0% | Mixed |
| 2023Q3 | ₩505.4M | +38.2% | 721 | -1.4% | ₩701K | +40.1% | 13 | 14 | 0% | Growing |
| 2023Q2 | ₩516.2M | +0.5% | 722 | -1.4% | ₩715K | +1.9% | 9 | 11 | 0% | Mixed |
| 2023Q1 | ₩610.4M | +9.4% | 724 | -0.8% | ₩843K | +10.3% | 14 | 12 | 0% | Growing |
| 2022Q4 | ₩466.7M | +11.5% | 722 | -1.1% | ₩646K | +12.8% | 4 | 13 | 0% | Growing |
| 2022Q3 | ₩365.8M | +6.8% | 731 | -0.3% | ₩500K | +7.1% | 11 | 12 | 0% | Growing |
| 2022Q2 | ₩513.7M | -11.5% | 732 | +0.5% | ₩702K | -12.0% | 8 | 6 | 0% | Mixed |
| 2022Q1 | ₩558.1M | +3.6% | 730 | 0.0% | ₩764K | +3.6% | 10 | 10 | 0% | Growing |
| 2021Q4 | ₩418.4M | — | 730 | — | ₩573K | — | 11 | 14 | 0% | — |
| 2021Q3 | ₩342.4M | — | 733 | — | ₩467K | — | 14 | 9 | 0% | — |
| 2021Q2 | ₩580.3M | — | 728 | — | ₩797K | — | 6 | 8 | 0% | — |
| 2021Q1 | ₩538.6M | — | 730 | — | ₩738K | — | 13 | 5 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.