SEOUL COMMERCIAL AREA

수서역 발달상권

강남구수서동· Area 60,183 m² · Area code 3120224 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

피부관리실 2025 Q4 · Seoul data

Estimated sales (quarter)₩41.5M▲ +15.8% YoY
Stores8±0.0% YoY
Sales per store₩5.2M▲ +15.8% YoY

Reading this area Estimated sales rose 15.8% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 15.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +0.6%
Stores±0.0%
Sales per store▲ +0.6%
Market size
Estimated sales (quarter)
₩41.5M
vs 2024Q4
+15.8%
Estimated transactions
1,200
Per-store economics
Estimated sales per store
₩5.2M
vs a year ago
+15.8%
Per transaction
₩35K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩21.4M – ₩49.7M
20212022202320242025
₩41.3M₩41.5M
Stores7 – 8
20212022202320242025
88
Sales per store₩2.7M – ₩6.2M
20212022202320242025
₩5.2M₩5.2M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +15.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
0.0%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩22.4M₩41.5M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩2.8M₩5.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–115%
  • 11–1422%
  • 14–1727%
  • 17–2143%
  • 21–241%
Age
  • 10s0%
  • 20s7%
  • 30s13%
  • 40s24%
  • 50s49%
  • 60+7%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon9%
  • Tue5%
  • Wed15%
  • Thu14%
  • Fri30%
  • Sat16%
  • Sun11%
Gender
  • Male25%
  • Female75%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩41.5M+15.8%80.0%₩5.2M+15.8%000%Growing
2025Q3₩32M+47.4%80.0%₩4M+47.4%000%Growing
2025Q2₩37.4M+24.1%80.0%₩4.7M+24.1%000%Growing
2025Q1₩25.2M+12.4%80.0%₩3.1M+12.4%000%Growing
2024Q4₩35.9M-8.4%80.0%₩4.5M-8.4%000%Mixed
2024Q3₩21.7M+1.4%80.0%₩2.7M+1.4%000%Mixed
2024Q2₩30.2M-6.5%8+14.3%₩3.8M-18.2%000%Possible crowding
2024Q1₩22.4M-30.3%80.0%₩2.8M-30.3%000%Mixed
2023Q4₩39.1M+15.3%80.0%₩4.9M+15.3%000%Growing
2023Q3₩21.4M-13.7%80.0%₩2.7M-13.7%100%Mixed
2023Q2₩32.3M+46.0%7-12.5%₩4.6M+66.8%010%Mixed
2023Q1₩32.2M+49.1%80.0%₩4M+49.1%000%Growing
2022Q4₩34M-31.7%80.0%₩4.2M-31.7%000%Mixed
2022Q3₩24.8M-18.8%80.0%₩3.1M-18.8%000%Mixed
2022Q2₩22.1M-26.0%80.0%₩2.8M-26.0%110%Mixed
2022Q1₩21.6M-47.7%80.0%₩2.7M-47.7%000%Mixed
2021Q4₩49.7M8₩6.2M000%
2021Q3₩30.5M8₩3.8M000%
2021Q2₩29.9M8₩3.7M000%
2021Q1₩41.3M8₩5.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.