SEOUL COMMERCIAL AREA

수서역 발달상권

강남구수서동· Area 60,183 m² · Area code 3120224 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의료기기 2025 Q4 · Seoul data

Estimated sales (quarter)₩818.2M▼ -7.3% YoY
Stores11▼ -15.4% YoY
Sales per store₩74.4M▲ +9.6% YoY

Reading this area Estimated sales fell 7.3% from a year earlier and stores fell 15.4%. Sales per store are up 9.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +171.2%
Stores▼ -15.4%
Sales per store▲ +220.5%
Market size
Estimated sales (quarter)
₩818.2M
vs 2024Q4
-7.3%
Estimated transactions
1,342
Per-store economics
Estimated sales per store
₩74.4M
vs a year ago
+9.6%
Per transaction
₩610K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩53.8M – ₩2,124.7M
20212022202320242025
₩301.7M₩818.2M
Stores11 – 16
20212022202320242025
1311
Sales per store₩3.6M – ₩141.6M
20212022202320242025
₩23.2M₩74.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.3%, stores YoY -15.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
-15.4%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩771.1M₩818.2M
Stores 2024 Q1 → 2025 Q4
1411
Sales per store 2024 Q1 → 2025 Q4
₩55.1M₩74.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1112%
  • 11–1457%
  • 14–177%
  • 17–2123%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s14%
  • 40s56%
  • 50s5%
  • 60+24%
Weekday / weekend
  • Weekday99%
  • Weekend1%
Day of week
  • Mon27%
  • Tue69%
  • Wed1%
  • Thu0%
  • Fri2%
  • Sat1%
  • Sun0%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩818.2M-7.3%11-15.4%₩74.4M+9.6%000%Shrinking
2025Q3₩749.9M+48.8%11-15.4%₩68.2M+75.8%000%Mixed
2025Q2₩701.7M-14.7%11-21.4%₩63.8M+8.6%020%Shrinking
2025Q1₩520M-32.6%13-7.1%₩40M-27.4%000%Shrinking
2024Q4₩882.7M+116.7%13-18.8%₩67.9M+166.7%000%Mixed
2024Q3₩504M+50.2%13-18.8%₩38.8M+84.9%010%Mixed
2024Q2₩822.2M-61.3%14-6.7%₩58.7M-58.5%000%Shrinking
2024Q1₩771.1M-45.8%14-6.7%₩55.1M-41.9%020%Shrinking
2023Q4₩407.4M-71.8%16+6.7%₩25.5M-73.5%000%Possible crowding
2023Q3₩335.5M+254.4%16+6.7%₩21M+232.3%100%Growing
2023Q2₩2,124.7M+3850.0%150.0%₩141.6M+3850.0%000%Growing
2023Q1₩1,421.5M+97.8%15+7.1%₩94.8M+84.6%000%Growing
2022Q4₩1,442.3M+350.1%15+7.1%₩96.2M+320.1%000%Growing
2022Q3₩94.7M-91.1%15+15.4%₩6.3M-92.3%000%Possible crowding
2022Q2₩53.8M-89.4%15+15.4%₩3.6M-90.8%100%Possible crowding
2022Q1₩718.8M+138.3%14+7.7%₩51.3M+121.2%000%Growing
2021Q4₩320.5M14₩22.9M100%
2021Q3₩1,063.7M13₩81.8M000%
2021Q2₩508.7M13₩39.1M000%
2021Q1₩301.7M13₩23.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.