SEOUL COMMERCIAL AREA

연서시장 Traditional market

Eunpyeong-gu (은평구) 불광2동· Area 21,658 m² · Area code 3130168 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,214M±0.0% YoY
Stores4±0.0% YoY
Sales per store₩553.5M±0.0% YoY

Reading this area Against a year earlier, estimated sales 0.0%, stores 0.0% and sales per store 0.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q3 → 2025 Q4
Estimated sales±0.0%
Stores▲ +33.3%
Sales per store▼ -25.0%
Market size
Estimated sales (quarter)
₩2,214M
vs 2024Q4
0.0%
Estimated transactions
134,456
Per-store economics
Estimated sales per store
₩553.5M
vs a year ago
0.0%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩135M – ₩2,214M
20212022202320242025
₩2,214M
Stores2 – 4
20212022202320242025
24
Sales per store₩45M – ₩738M
20212022202320242025
₩553.5M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY 0.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,243.5M₩2,214M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩310.9M₩553.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1429%
  • 14–1737%
  • 17–2120%
  • 21–240%
Age
  • 10s0%
  • 20s4%
  • 30s9%
  • 40s10%
  • 50s20%
  • 60+58%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon15%
  • Tue14%
  • Wed16%
  • Thu14%
  • Fri15%
  • Sat15%
  • Sun11%
Gender
  • Male43%
  • Female57%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,214M0.0%40.0%₩553.5M0.0%000%Mixed
2025Q3₩2,214M0.0%40.0%₩553.5M0.0%000%Mixed
2025Q2₩2,214M+0.5%40.0%₩553.5M+0.5%000%Mixed
2025Q1₩2,214M+78.0%40.0%₩553.5M+78.0%000%Growing
2024Q4₩2,214M+26.9%40.0%₩553.5M+26.9%000%Growing
2024Q3₩2,214M+332.1%40.0%₩553.5M+332.1%000%Growing
2024Q2₩2,203.5M+312.2%40.0%₩550.9M+312.2%000%Growing
2024Q1₩1,243.5M+148.4%40.0%₩310.9M+148.4%000%Growing
2023Q4₩1,744.7M+219.2%40.0%₩436.2M+219.2%000%Growing
2023Q3₩512.4M+279.5%4+33.3%₩128.1M+184.6%000%Growing
2023Q2₩534.6M-4.4%4+33.3%₩133.6M-28.3%000%Possible crowding
2023Q1₩500.5M-21.5%4+33.3%₩125.1M-41.1%000%Possible crowding
2022Q4₩546.5M-75.3%4+33.3%₩136.6M-81.5%210%Possible crowding
2022Q3₩135M-93.9%30.0%₩45M-93.9%000%Mixed
2022Q2₩559.4M3+50.0%₩186.5M000%
2022Q1₩637.8M3+50.0%₩212.6M000%
2021Q4₩2,214M3₩738M000%
2021Q3₩2,214M3₩738M100%
2021Q22000%
2021Q12000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.