SEOUL COMMERCIAL AREA

충무로역 발달상권

중구필동· Area 236,516 m² · Area code 3120032 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩81.5M▲ +145.9% YoY
Stores8±0.0% YoY
Sales per store₩10.2M▲ +145.9% YoY

Reading this area Estimated sales rose 145.9% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 145.9%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +118.2%
Stores▲ +33.3%
Sales per store▲ +63.6%
Market size
Estimated sales (quarter)
₩81.5M
vs 2024Q4
+145.9%
Estimated transactions
1,802
Per-store economics
Estimated sales per store
₩10.2M
vs a year ago
+145.9%
Per transaction
₩45K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩26.2M – ₩86.3M
20212022202320242025
₩37.3M₩81.5M
Stores6 – 8
20212022202320242025
68
Sales per store₩3.3M – ₩14.4M
20212022202320242025
₩6.2M₩10.2M
Openings0 – 2
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +145.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
0.0%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩27.5M₩81.5M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩3.4M₩10.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1413%
  • 14–1749%
  • 17–2124%
  • 21–240%
Age
  • 10s0%
  • 20s7%
  • 30s4%
  • 40s6%
  • 50s46%
  • 60+37%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon17%
  • Tue28%
  • Wed15%
  • Thu28%
  • Fri13%
  • Sat0%
  • Sun0%
Gender
  • Male21%
  • Female79%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩81.5M+145.9%80.0%₩10.2M+145.9%000%Growing
2025Q3₩66.1M+152.5%80.0%₩8.3M+152.5%000%Growing
2025Q2₩53.6M+3.8%80.0%₩6.7M+3.8%000%Growing
2025Q1₩58.9M+113.9%80.0%₩7.4M+113.9%000%Growing
2024Q4₩33.1M-45.0%80.0%₩4.1M-45.0%000%Mixed
2024Q3₩26.2M-64.1%80.0%₩3.3M-64.1%000%Mixed
2024Q2₩51.6M+16.9%80.0%₩6.5M+16.9%000%Growing
2024Q1₩27.5M-47.6%8+33.3%₩3.4M-60.7%000%Possible crowding
2023Q4₩60.3M+32.3%8+33.3%₩7.5M-0.8%000%Mixed
2023Q3₩72.9M+31.9%8+33.3%₩9.1M-1.1%000%Mixed
2023Q2₩44.1M-1.5%8+33.3%₩5.5M-26.1%200%Possible crowding
2023Q1₩52.6M+34.0%60.0%₩8.8M+34.0%000%Growing
2022Q4₩45.5M-10.5%60.0%₩7.6M-10.5%000%Mixed
2022Q3₩55.3M-27.3%60.0%₩9.2M-27.3%000%Mixed
2022Q2₩44.8M-48.1%60.0%₩7.5M-48.1%000%Mixed
2022Q1₩39.2M+5.1%60.0%₩6.5M+5.1%000%Growing
2021Q4₩50.9M6₩8.5M000%
2021Q3₩76M6₩12.7M000%
2021Q2₩86.3M6₩14.4M000%
2021Q1₩37.3M6₩6.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.