SEOUL COMMERCIAL AREA

이태원(이태원역) 발달상권

용산구이태원1동· Area 283,429 m² · Area code 3120046 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩211.7M▼ -15.8% YoY
Stores9±0.0% YoY
Sales per store₩23.5M▼ -15.8% YoY

Reading this area Against a year earlier, estimated sales -15.8%, stores 0.0% and sales per store -15.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -44.2%
Stores▲ +28.6%
Sales per store▼ -56.6%
Market size
Estimated sales (quarter)
₩211.7M
vs 2024Q4
-15.8%
Estimated transactions
716
Per-store economics
Estimated sales per store
₩23.5M
vs a year ago
-15.8%
Per transaction
₩296K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩172.4M – ₩493.4M
20212022202320242025
₩379.1M₩211.7M
Stores6 – 9
20212022202320242025
79
Sales per store₩19.2M – ₩69M
20212022202320242025
₩54.2M₩23.5M
Openings0 – 2
20212022202320242025
11
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -15.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
1 (11%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩376.6M₩211.7M
Stores 2024 Q1 → 2025 Q4
79
Sales per store 2024 Q1 → 2025 Q4
₩53.8M₩23.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–1116%
  • 11–147%
  • 14–1713%
  • 17–2152%
  • 21–2411%
Age
  • 10s0%
  • 20s18%
  • 30s51%
  • 40s20%
  • 50s0%
  • 60+11%
Weekday / weekend
  • Weekday84%
  • Weekend16%
Day of week
  • Mon30%
  • Tue12%
  • Wed15%
  • Thu8%
  • Fri19%
  • Sat9%
  • Sun7%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩211.7M-15.8%90.0%₩23.5M-15.8%100%Mixed
2025Q3₩312.6M+79.4%8-11.1%₩39.1M+101.8%100%Mixed
2025Q2₩191.9M+11.3%8-11.1%₩24M+25.2%000%Mixed
2025Q1₩337M-10.5%8+14.3%₩42.1M-21.7%010%Possible crowding
2024Q4₩251.4M+8.8%9+28.6%₩27.9M-15.4%000%Competition inflow
2024Q3₩174.2M-57.9%9+50.0%₩19.4M-71.9%110%Possible crowding
2024Q2₩172.4M-52.1%9+50.0%₩19.2M-68.1%200%Possible crowding
2024Q1₩376.6M+1.6%70.0%₩53.8M+1.6%000%Mixed
2023Q4₩231.2M-15.5%70.0%₩33M-15.5%100%Mixed
2023Q3₩413.9M+8.3%6-25.0%₩69M+44.4%000%Mixed
2023Q2₩359.9M-20.9%6-33.3%₩60M+18.6%010%Shrinking
2023Q1₩370.6M-24.9%7-22.2%₩52.9M-3.4%000%Shrinking
2022Q4₩273.4M-15.8%7-22.2%₩39.1M+8.3%010%Shrinking
2022Q3₩382.1M-14.1%80.0%₩47.8M-14.1%010%Mixed
2022Q2₩455.2M-5.8%9+12.5%₩50.6M-16.3%000%Possible crowding
2022Q1₩493.4M+30.2%9+28.6%₩54.8M+1.2%000%Mixed
2021Q4₩324.6M9₩36.1M100%
2021Q3₩445M8₩55.6M000%
2021Q2₩483.2M8₩60.4M100%
2021Q1₩379.1M7₩54.2M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.