SEOUL COMMERCIAL AREA

노원역 발달상권

노원구상계2동· Area 267,693 m² · Area code 3120081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,001.8M▼ -13.9% YoY
Stores9▼ -18.2% YoY
Sales per store₩111.3M▲ +5.3% YoY

Reading this area Estimated sales fell 13.9% from a year earlier and stores fell 18.2%. Sales per store are up 5.3%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +11.7%
Stores±0.0%
Sales per store▲ +11.7%
Market size
Estimated sales (quarter)
₩1,001.8M
vs 2024Q4
-13.9%
Estimated transactions
68,040
Per-store economics
Estimated sales per store
₩111.3M
vs a year ago
+5.3%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩828.4M – ₩1,400.7M
20212022202320242025
₩896.7M₩1,001.8M
Stores7 – 13
20212022202320242025
99
Sales per store₩95M – ₩144.6M
20212022202320242025
₩99.6M₩111.3M
Openings0 – 3
20212022202320242025
10
Closings0 – 4
20212022202320242025
02
Franchise share138% – 314%
20212022202320242025
189%189%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -13.9%, stores YoY -18.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-18.2%
Franchise share
189% (17/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (8%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩1,234.6M₩1,001.8M
Stores 2024 Q1 → 2025 Q4
139
Sales per store 2024 Q1 → 2025 Q4
₩95M₩111.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–115%
  • 11–1433%
  • 14–1717%
  • 17–2131%
  • 21–2410%
Age
  • 10s2%
  • 20s22%
  • 30s27%
  • 40s25%
  • 50s16%
  • 60+7%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon13%
  • Tue13%
  • Wed16%
  • Thu14%
  • Fri16%
  • Sat16%
  • Sun12%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,001.8M-13.9%9-18.2%₩111.3M+5.3%02189%Shrinking
2025Q3₩1,190.7M-14.2%9-25.0%₩132.3M+14.5%10211%Shrinking
2025Q2₩1,105.5M-21.1%9-30.8%₩122.8M+14.0%11200%Shrinking
2025Q1₩1,058.2M-14.3%9-30.8%₩117.6M+23.8%23200%Shrinking
2024Q4₩1,163.2M+8.2%11+10.0%₩105.7M-1.7%13155%Mixed
2024Q3₩1,387.1M+40.0%12+50.0%₩115.6M-6.7%01150%Competition inflow
2024Q2₩1,400.7M+37.4%13+62.5%₩107.7M-15.4%00138%Competition inflow
2024Q1₩1,234.6M+6.7%13+62.5%₩95M-34.3%33138%Competition inflow
2023Q4₩1,075.4M+16.2%10+42.9%₩107.5M-18.7%20210%Competition inflow
2023Q3₩991M+18.5%8+14.3%₩123.9M+3.7%12263%Growing
2023Q2₩1,019.1M+23.0%8+14.3%₩127.4M+7.6%00275%Growing
2023Q1₩1,157M+37.4%8+14.3%₩144.6M+20.2%10275%Growing
2022Q4₩925.5M-5.8%7-12.5%₩132.2M+7.7%21314%Shrinking
2022Q3₩835.9M-15.4%70.0%₩119.4M-15.4%10300%Mixed
2022Q2₩828.4M-15.6%7-22.2%₩118.3M+8.5%00286%Shrinking
2022Q1₩842.3M-6.1%7-22.2%₩120.3M+20.8%14286%Shrinking
2021Q4₩982.2M8₩122.8M30275%
2021Q3₩988.3M7₩141.2M12286%
2021Q2₩981.9M9₩109.1M20211%
2021Q1₩896.7M9₩99.6M10189%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.