SEOUL COMMERCIAL AREA

노원역 발달상권

노원구상계2동· Area 267,693 m² · Area code 3120081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

컴퓨터및주변장치판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩5.1M▼ -39.1% YoY
Stores9▲ +12.5% YoY
Sales per store₩568K▼ -45.8% YoY

Reading this area Stores rose 12.5% from a year earlier while estimated sales stayed about the same (-39.1%), so sales per store fell 45.8%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -95.8%
Stores▲ +28.6%
Sales per store▼ -96.8%
Market size
Estimated sales (quarter)
₩5.1M
vs 2024Q4
-39.1%
Estimated transactions
63
Per-store economics
Estimated sales per store
₩568K
vs a year ago
-45.8%
Per transaction
₩81K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1.9M – ₩416.7M
20212022202320242025
₩122.6M₩5.1M
Stores7 – 9
20212022202320242025
79
Sales per store₩236K – ₩46.3M
20212022202320242025
₩17.5M₩568K
Openings0 – 2
20212022202320242025
11
Closings0 – 1
20212022202320242025
00
Franchise share11% – 14%
20212022202320242025
14%11%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -39.1%, stores YoY +12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
+12.5%
Franchise share
11% (1/9)
Movement
Openings (rate)
1 (10%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩1.9M₩5.1M
Stores 2024 Q1 → 2025 Q4
89
Sales per store 2024 Q1 → 2025 Q4
₩236K₩568K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1411%
  • 14–1760%
  • 17–2124%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s13%
  • 50s55%
  • 60+31%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon28%
  • Tue1%
  • Wed42%
  • Thu0%
  • Fri29%
  • Sat0%
  • Sun0%
Gender
  • Male55%
  • Female45%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩5.1M-39.1%9+12.5%₩568K-45.8%1011%Possible crowding
2025Q3₩10.2M+81.7%80.0%₩1.3M+81.7%0013%Growing
2025Q2₩5.1M+38.8%80.0%₩632K+38.8%0013%Growing
2025Q1₩3.6M+92.2%80.0%₩454K+92.2%0013%Growing
2024Q4₩8.4M+52.8%8-11.1%₩1M+71.9%0013%Mixed
2024Q3₩5.6M+3.4%8-11.1%₩700K+16.4%0013%Mixed
2024Q2₩3.6M-53.0%8-11.1%₩455K-47.2%0013%Shrinking
2024Q1₩1.9M-77.1%80.0%₩236K-77.1%0113%Mixed
2023Q4₩5.5M-24.2%9+12.5%₩610K-32.7%0011%Possible crowding
2023Q3₩5.4M-62.8%9+12.5%₩602K-66.9%0011%Possible crowding
2023Q2₩7.8M-61.9%9+12.5%₩862K-66.1%1011%Possible crowding
2023Q1₩8.2M+78.1%80.0%₩1M+78.1%0013%Growing
2022Q4₩7.3M+49.3%8-11.1%₩906K+68.0%0013%Mixed
2022Q3₩14.5M+20.8%80.0%₩1.8M+20.8%0013%Growing
2022Q2₩20.4M-95.1%8-11.1%₩2.5M-94.5%0013%Shrinking
2022Q1₩4.6M-96.2%8+14.3%₩578K-96.7%0113%Possible crowding
2021Q4₩4.9M9₩540K1011%
2021Q3₩12M8₩1.5M0113%
2021Q2₩416.7M9₩46.3M2011%
2021Q1₩122.6M7₩17.5M1014%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.