SEOUL COMMERCIAL AREA

노원역 Developed area

Nowon-gu (노원구) 상계2동· Area 267,693 m² · Area code 3120081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,297.1M▲ +5.4% YoY
Stores49▼ -9.3% YoY
Sales per store₩26.5M▲ +16.1% YoY

Reading this area Against a year earlier, estimated sales +5.4%, stores -9.3% and sales per store +16.1% do not read in one direction. (vs a year earlier: Sales↑ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +202.7%
Stores▼ -25.8%
Sales per store▲ +307.7%
Market size
Estimated sales (quarter)
₩1,297.1M
vs 2024Q4
+5.4%
Estimated transactions
82,716
Per-store economics
Estimated sales per store
₩26.5M
vs a year ago
+16.1%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩428.6M – ₩1,643.9M
20212022202320242025
₩428.6M₩1,297.1M
Stores49 – 67
20212022202320242025
6649
Sales per store₩6.5M – ₩28.7M
20212022202320242025
₩6.5M₩26.5M
Openings0 – 7
20212022202320242025
01
Closings0 – 6
20212022202320242025
03
Franchise share4% – 10%
20212022202320242025
5%10%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +5.4%, stores YoY -9.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
49
vs a year ago
-9.3%
Franchise share
10% (5/49)
Movement
Openings (rate)
1 (2%)
Closings (rate)
3 (6%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩1,455.7M₩1,297.1M
Stores 2024 Q1 → 2025 Q4
5749
Sales per store 2024 Q1 → 2025 Q4
₩25.5M₩26.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0636%
  • 06–113%
  • 11–142%
  • 14–174%
  • 17–2117%
  • 21–2438%
Age
  • 10s3%
  • 20s17%
  • 30s17%
  • 40s17%
  • 50s32%
  • 60+13%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon8%
  • Tue14%
  • Wed16%
  • Thu12%
  • Fri14%
  • Sat18%
  • Sun19%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,297.1M+5.4%49-9.3%₩26.5M+16.1%1310%Sales↑ · Stores↓ · Per store↑
2025Q3₩1,163.9M-14.1%51-5.6%₩22.8M-9.0%2310%Sales↓ · Stores↓ · Per store↓
2025Q2₩1,229.4M-1.1%54-1.8%₩22.8M+0.8%317%Sales→ · Stores→ · Per store→
2025Q1₩1,179M-19.0%53-7.0%₩22.2M-12.9%346%Sales↓ · Stores↓ · Per store↓
2024Q4₩1,230.7M-24.7%54-5.3%₩22.8M-20.5%226%Sales↓ · Stores↓ · Per store↓
2024Q3₩1,354.3M-3.8%54-8.5%₩25.1M+5.1%016%Sales↓ · Stores↓ · Per store↑
2024Q2₩1,242.7M-14.2%55-6.8%₩22.6M-8.0%465%Sales↓ · Stores↓ · Per store↓
2024Q1₩1,455.7M-9.1%57-8.1%₩25.5M-1.2%445%Sales↓ · Stores↓ · Per store→
2023Q4₩1,633.6M-0.6%57-6.6%₩28.7M+6.3%135%Sales→ · Stores↓ · Per store↑
2023Q3₩1,408.2M-1.3%59-7.8%₩23.9M+7.1%225%Sales→ · Stores↓ · Per store↑
2023Q2₩1,449.2M+10.3%59-6.3%₩24.6M+17.7%145%Sales↑ · Stores↓ · Per store↑
2023Q1₩1,601.9M+171.3%62-1.6%₩25.8M+175.7%215%Sales↑ · Stores→ · Per store↑
2022Q4₩1,643.9M+48.8%61-4.7%₩26.9M+56.2%255%Sales↑ · Stores↓ · Per store↑
2022Q3₩1,426.4M+165.7%640.0%₩22.3M+165.7%765%Sales↑ · Stores→ · Per store↑
2022Q2₩1,314.3M+100.7%63-6.0%₩20.9M+113.5%115%Sales↑ · Stores↓ · Per store↑
2022Q1₩590.3M+37.7%63-4.5%₩9.4M+44.3%235%Sales↑ · Stores↓ · Per store↑
2021Q4₩1,104.4M64₩17.3M445%
2021Q3₩536.8M64₩8.4M365%
2021Q2₩654.8M67₩9.8M654%
2021Q1₩428.6M66₩6.5M005%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.