SEOUL COMMERCIAL AREA

노원역 발달상권

노원구상계2동· Area 267,693 m² · Area code 3120081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩282M▼ -1.1% YoY
Stores13▼ -7.1% YoY
Sales per store₩21.7M▲ +6.5% YoY

Reading this area Stores fell 7.1% from a year earlier while estimated sales held at -1.1%, so sales per store rose 6.5%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -28.4%
Stores▼ -13.3%
Sales per store▼ -17.4%
Market size
Estimated sales (quarter)
₩282M
vs 2024Q4
-1.1%
Estimated transactions
8,022
Per-store economics
Estimated sales per store
₩21.7M
vs a year ago
+6.5%
Per transaction
₩35K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩226.3M – ₩589.4M
20212022202320242025
₩393.7M₩282M
Stores13 – 15
20212022202320242025
1513
Sales per store₩16.2M – ₩42.1M
20212022202320242025
₩26.2M₩21.7M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -1.1%, stores YoY -7.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
-7.1%
Franchise share
0% (0/13)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩467.5M₩282M
Stores 2024 Q1 → 2025 Q4
1413
Sales per store 2024 Q1 → 2025 Q4
₩33.4M₩21.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1427%
  • 14–1722%
  • 17–2130%
  • 21–244%
Age
  • 10s2%
  • 20s17%
  • 30s34%
  • 40s19%
  • 50s20%
  • 60+7%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon14%
  • Tue9%
  • Wed17%
  • Thu11%
  • Fri21%
  • Sat23%
  • Sun5%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩282M-1.1%13-7.1%₩21.7M+6.5%000%Possible recovery
2025Q3₩276.8M+22.3%13-7.1%₩21.3M+31.7%020%Mixed
2025Q2₩347.8M-6.8%150.0%₩23.2M-6.8%100%Mixed
2025Q1₩299.2M-36.0%140.0%₩21.4M-36.0%000%Mixed
2024Q4₩285.2M-10.0%140.0%₩20.4M-10.0%000%Mixed
2024Q3₩226.3M-21.3%140.0%₩16.2M-21.3%010%Mixed
2024Q2₩373.1M-20.6%150.0%₩24.9M-20.6%100%Mixed
2024Q1₩467.5M-1.5%14-6.7%₩33.4M+5.6%000%Possible recovery
2023Q4₩316.9M+0.9%140.0%₩22.6M+0.9%000%Mixed
2023Q3₩287.4M-16.5%140.0%₩20.5M-16.5%010%Mixed
2023Q2₩469.9M-9.3%15+7.1%₩31.3M-15.3%000%Possible crowding
2023Q1₩474.5M+40.5%15+7.1%₩31.6M+31.1%100%Growing
2022Q4₩314M-19.6%140.0%₩22.4M-19.6%000%Mixed
2022Q3₩344.1M-9.9%140.0%₩24.6M-9.9%000%Mixed
2022Q2₩518M-12.1%140.0%₩37M-12.1%000%Mixed
2022Q1₩337.7M-14.2%14-6.7%₩24.1M-8.1%110%Shrinking
2021Q4₩390.6M14₩27.9M000%
2021Q3₩381.8M14₩27.3M110%
2021Q2₩589.4M14₩42.1M010%
2021Q1₩393.7M15₩26.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.