SEOUL COMMERCIAL AREA

여의도역(여의도) Developed area

Yeongdeungpo-gu (영등포구) 여의동· Area 598,658 m² · Area code 3120149 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

중식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩7,299M▼ -3.4% YoY
Stores40▼ -4.8% YoY
Sales per store₩182.5M▲ +1.4% YoY

Reading this area Estimated sales fell 3.4% from a year earlier and stores fell 4.8%. Sales per store are about the same at +1.4%. (vs a year earlier: Sales↓ · Stores↓ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +33.7%
Stores▼ -13.0%
Sales per store▲ +53.7%
Market size
Estimated sales (quarter)
₩7,299M
vs 2024Q4
-3.4%
Estimated transactions
105,910
Per-store economics
Estimated sales per store
₩182.5M
vs a year ago
+1.4%
Per transaction
₩69K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩4,557M – ₩8,290.8M
20212022202320242025
₩5,461.2M₩7,299M
Stores40 – 52
20212022202320242025
4640
Sales per store₩94.9M – ₩182.5M
20212022202320242025
₩118.7M₩182.5M
Openings0 – 6
20212022202320242025
60
Closings0 – 7
20212022202320242025
32
Franchise share19% – 23%
20212022202320242025
20%23%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -3.4%, stores YoY -4.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
40
vs a year ago
-4.8%
Franchise share
23% (9/40)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (4%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩7,486.3M₩7,299M
Stores 2024 Q1 → 2025 Q4
4740
Sales per store 2024 Q1 → 2025 Q4
₩159.3M₩182.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1447%
  • 14–177%
  • 17–2138%
  • 21–249%
Age
  • 10s0%
  • 20s11%
  • 30s31%
  • 40s25%
  • 50s18%
  • 60+15%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon15%
  • Tue17%
  • Wed20%
  • Thu17%
  • Fri15%
  • Sat9%
  • Sun6%
Gender
  • Male61%
  • Female39%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩7,299M-3.4%40-4.8%₩182.5M+1.4%0223%Sales↓ · Stores↓ · Per store→
2025Q3₩6,498.7M-3.8%420.0%₩154.7M-3.8%2121%Sales↓ · Stores→ · Per store↓
2025Q2₩5,978.5M-14.9%41-12.8%₩145.8M-2.5%0022%Sales↓ · Stores↓ · Per store→
2025Q1₩6,356.4M-15.1%41-12.8%₩155M-2.7%1222%Sales↓ · Stores↓ · Per store→
2024Q4₩7,559.7M-4.7%42-14.3%₩180M+11.2%1121%Sales↓ · Stores↓ · Per store↑
2024Q3₩6,754.5M-8.2%42-17.6%₩160.8M+11.4%2721%Sales↓ · Stores↓ · Per store↑
2024Q2₩7,025.8M-4.0%47-9.6%₩149.5M+6.3%1119%Sales↓ · Stores↓ · Per store↑
2024Q1₩7,486.3M-6.6%47-6.0%₩159.3M-0.6%1419%Sales↓ · Stores↓ · Per store→
2023Q4₩7,934M-4.3%49+2.1%₩161.9M-6.3%1320%Sales↓ · Stores→ · Per store↓
2023Q3₩7,360.2M-2.7%51+10.9%₩144.3M-12.2%2320%Sales→ · Stores↑ · Per store↓
2023Q2₩7,315M+8.0%52+10.6%₩140.7M-2.3%2019%Sales↑ · Stores↑ · Per store→
2023Q1₩8,015.6M+42.6%50+8.7%₩160.3M+31.2%2020%Sales↑ · Stores↑ · Per store↑
2022Q4₩8,290.8M+18.7%48+4.3%₩172.7M+13.7%3121%Sales↑ · Stores↑ · Per store↑
2022Q3₩7,564.5M+66.0%46-4.2%₩164.4M+73.2%0122%Sales↑ · Stores↓ · Per store↑
2022Q2₩6,770.1M+13.2%470.0%₩144M+13.2%2121%Sales↑ · Stores→ · Per store↑
2022Q1₩5,620.3M+2.9%460.0%₩122.2M+2.9%3222%Sales→ · Stores→ · Per store→
2021Q4₩6,987.5M46₩151.9M0220%
2021Q3₩4,557M48₩94.9M2119%
2021Q2₩5,978.6M47₩127.2M1019%
2021Q1₩5,461.2M46₩118.7M6320%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.