SEOUL COMMERCIAL AREA

사당역(사당) 발달상권

서초구방배2동· Area 254,257 m² · Area code 3120160 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

중식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,233.9M▲ +1.9% YoY
Stores15▼ -6.3% YoY
Sales per store₩82.3M▲ +8.7% YoY

Reading this area Stores fell 6.3% from a year earlier while estimated sales held at +1.9%, so sales per store rose 8.7%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +184.0%
Stores▲ +15.4%
Sales per store▲ +146.1%
Market size
Estimated sales (quarter)
₩1,233.9M
vs 2024Q4
+1.9%
Estimated transactions
25,648
Per-store economics
Estimated sales per store
₩82.3M
vs a year ago
+8.7%
Per transaction
₩48K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩412.9M – ₩1,233.9M
20212022202320242025
₩434.5M₩1,233.9M
Stores13 – 17
20212022202320242025
1315
Sales per store₩31.8M – ₩82.3M
20212022202320242025
₩33.4M₩82.3M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
10
Franchise share18% – 33%
20212022202320242025
31%33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1.9%, stores YoY -6.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
-6.3%
Franchise share
33% (5/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩950.7M₩1,233.9M
Stores 2024 Q1 → 2025 Q4
1615
Sales per store 2024 Q1 → 2025 Q4
₩59.4M₩82.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1417%
  • 14–1710%
  • 17–2153%
  • 21–2419%
Age
  • 10s1%
  • 20s23%
  • 30s37%
  • 40s15%
  • 50s16%
  • 60+8%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon11%
  • Tue14%
  • Wed14%
  • Thu14%
  • Fri18%
  • Sat18%
  • Sun11%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,233.9M+1.9%15-6.3%₩82.3M+8.7%0033%Possible recovery
2025Q3₩1,121.3M+27.2%15-6.3%₩74.8M+35.7%1033%Mixed
2025Q2₩1,060.8M+12.1%15-6.3%₩70.7M+19.5%0027%Mixed
2025Q1₩1,024.9M+7.8%15-6.3%₩68.3M+15.0%0127%Mixed
2024Q4₩1,210.6M+29.8%16-5.9%₩75.7M+37.9%0025%Mixed
2024Q3₩881.3M-1.6%16-5.9%₩55.1M+4.5%2225%Possible recovery
2024Q2₩946.7M+3.3%16-5.9%₩59.2M+9.8%0025%Mixed
2024Q1₩950.7M-6.3%16-5.9%₩59.4M-0.5%0125%Shrinking
2023Q4₩933M+1.4%170.0%₩54.9M+1.4%0024%Mixed
2023Q3₩895.9M+7.8%17+6.3%₩52.7M+1.5%2124%Mixed
2023Q2₩916.2M+9.9%17+6.3%₩53.9M+3.4%0018%Growing
2023Q1₩1,014.8M+62.2%17+6.3%₩59.7M+52.6%0018%Growing
2022Q4₩920M+51.8%17+6.3%₩54.1M+42.9%1018%Growing
2022Q3₩831.1M+101.3%16+23.1%₩51.9M+63.6%0019%Growing
2022Q2₩833.9M+51.0%16+23.1%₩52.1M+22.7%0019%Growing
2022Q1₩625.7M+44.0%16+23.1%₩39.1M+17.0%1119%Growing
2021Q4₩606M16₩37.9M3019%
2021Q3₩412.9M13₩31.8M0023%
2021Q2₩552.2M13₩42.5M0123%
2021Q1₩434.5M13₩33.4M0131%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.