SEOUL COMMERCIAL AREA

사당역(사당) 발달상권

서초구방배2동· Area 254,257 m² · Area code 3120160 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

신발 2025 Q4 · Seoul data

Estimated sales (quarter)₩331.5M▼ -24.2% YoY
Stores3±0.0% YoY
Sales per store₩110.5M▼ -24.2% YoY

Reading this area Against a year earlier, estimated sales -24.2%, stores 0.0% and sales per store -24.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -7.3%
Stores▼ -25.0%
Sales per store▲ +23.6%
Market size
Estimated sales (quarter)
₩331.5M
vs 2024Q4
-24.2%
Estimated transactions
1,519
Per-store economics
Estimated sales per store
₩110.5M
vs a year ago
-24.2%
Per transaction
₩218K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩117.5M – ₩492M
20212022202320242025
₩357.7M₩331.5M
Stores3 – 4
20212022202320242025
43
Sales per store₩39.2M – ₩164M
20212022202320242025
₩89.4M₩110.5M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩282.8M₩331.5M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩94.3M₩110.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1113%
  • 11–1421%
  • 14–1748%
  • 17–2118%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s7%
  • 40s0%
  • 50s14%
  • 60+79%
Weekday / weekend
  • Weekday90%
  • Weekend10%
Day of week
  • Mon22%
  • Tue21%
  • Wed28%
  • Thu8%
  • Fri9%
  • Sat10%
  • Sun0%
Gender
  • Male28%
  • Female72%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩331.5M-24.2%30.0%₩110.5M-24.2%000%Mixed
2025Q3₩293.1M-8.0%30.0%₩97.7M-8.0%000%Mixed
2025Q2₩492M+26.2%30.0%₩164M+26.2%000%Growing
2025Q1₩117.5M-58.5%30.0%₩39.2M-58.5%000%Mixed
2024Q4₩437.2M+14.3%30.0%₩145.7M+14.3%000%Growing
2024Q3₩318.4M+26.1%30.0%₩106.1M+26.1%110%Growing
2024Q2₩389.8M-8.8%30.0%₩129.9M-8.8%000%Mixed
2024Q1₩282.8M-34.5%30.0%₩94.3M-34.5%000%Mixed
2023Q4₩382.6M+1.3%30.0%₩127.5M+1.3%000%Mixed
2023Q3₩252.5M+110.4%30.0%₩84.2M+110.4%000%Growing
2023Q2₩427.2M-4.0%30.0%₩142.4M-4.0%000%Mixed
2023Q1₩432M+143.5%30.0%₩144M+143.5%000%Growing
2022Q4₩377.8M+6.0%30.0%₩125.9M+6.0%000%Growing
2022Q3₩120M-57.4%3-25.0%₩40M-43.3%000%Shrinking
2022Q2₩445.1M-9.2%3-25.0%₩148.4M+21.1%000%Shrinking
2022Q1₩177.4M-50.4%3-25.0%₩59.1M-33.9%000%Shrinking
2021Q4₩356.4M3₩118.8M010%
2021Q3₩282.1M4₩70.5M000%
2021Q2₩490.2M4₩122.6M000%
2021Q1₩357.7M4₩89.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.