SEOUL COMMERCIAL AREA

사당역(사당) 발달상권

서초구방배2동· Area 254,257 m² · Area code 3120160 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩641.9M▼ -20.2% YoY
Stores22▼ -8.3% YoY
Sales per store₩29.2M▼ -13.0% YoY

Reading this area Estimated sales fell 20.2% from a year earlier and stores fell 8.3%. Sales per store are down 13.0%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +232.2%
Stores▼ -21.4%
Sales per store▲ +322.9%
Market size
Estimated sales (quarter)
₩641.9M
vs 2024Q4
-20.2%
Estimated transactions
29,793
Per-store economics
Estimated sales per store
₩29.2M
vs a year ago
-13.0%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩188.7M – ₩950.4M
20212022202320242025
₩193.2M₩641.9M
Stores22 – 28
20212022202320242025
2822
Sales per store₩6.9M – ₩39.6M
20212022202320242025
₩6.9M₩29.2M
Openings0 – 3
20212022202320242025
00
Closings0 – 3
20212022202320242025
30
Franchise share4% – 14%
20212022202320242025
4%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.2%, stores YoY -8.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
22
vs a year ago
-8.3%
Franchise share
14% (3/22)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩668.4M₩641.9M
Stores 2024 Q1 → 2025 Q4
2422
Sales per store 2024 Q1 → 2025 Q4
₩27.8M₩29.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0614%
  • 06–110%
  • 11–141%
  • 14–1710%
  • 17–2131%
  • 21–2444%
Age
  • 10s1%
  • 20s12%
  • 30s20%
  • 40s10%
  • 50s26%
  • 60+32%
Weekday / weekend
  • Weekday57%
  • Weekend43%
Day of week
  • Mon8%
  • Tue9%
  • Wed11%
  • Thu10%
  • Fri19%
  • Sat30%
  • Sun13%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩641.9M-20.2%22-8.3%₩29.2M-13.0%0014%Shrinking
2025Q3₩442M-25.4%22-8.3%₩20.1M-18.6%0014%Shrinking
2025Q2₩493.6M-29.0%22-8.3%₩22.4M-22.6%0114%Shrinking
2025Q1₩530.3M-20.7%23-4.2%₩23.1M-17.2%0113%Shrinking
2024Q4₩804.5M-15.3%240.0%₩33.5M-15.3%0013%Mixed
2024Q3₩592.6M+2.7%240.0%₩24.7M+2.7%0013%Mixed
2024Q2₩695.3M+18.2%240.0%₩29M+18.2%0013%Growing
2024Q1₩668.4M-19.5%24-7.7%₩27.8M-12.8%0013%Shrinking
2023Q4₩950.4M+37.3%24-7.7%₩39.6M+48.7%1113%Mixed
2023Q3₩577.2M-14.7%24-7.7%₩24M-7.5%0013%Shrinking
2023Q2₩588.4M-23.4%240.0%₩24.5M-23.4%0213%Mixed
2023Q1₩830.2M+227.6%26+8.3%₩31.9M+202.4%3312%Growing
2022Q4₩692.2M+29.7%26+4.0%₩26.6M+24.7%3112%Growing
2022Q3₩676.3M+258.4%260.0%₩26M+258.4%314%Growing
2022Q2₩768.5M+162.3%24-7.7%₩32M+184.2%004%Mixed
2022Q1₩253.4M+31.2%24-14.3%₩10.6M+53.0%014%Mixed
2021Q4₩533.9M25₩21.4M124%
2021Q3₩188.7M26₩7.3M004%
2021Q2₩293M26₩11.3M024%
2021Q1₩193.2M28₩6.9M034%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.