SEOUL COMMERCIAL AREA

사당역(사당) 발달상권

서초구방배2동· Area 254,257 m² · Area code 3120160 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩194.6M▲ +568.1% YoY
Stores11▲ +22.2% YoY
Sales per store₩17.7M▲ +446.6% YoY

Reading this area Estimated sales rose 568.1% from a year earlier while stores were up 22.2%, so sales per store also rose 446.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q4 → 2025 Q4
Estimated sales▼ -60.7%
Stores▲ +175.0%
Sales per store▼ -85.7%
Market size
Estimated sales (quarter)
₩194.6M
vs 2024Q4
+568.1%
Estimated transactions
2,476
Per-store economics
Estimated sales per store
₩17.7M
vs a year ago
+446.6%
Per transaction
₩79K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩11.8M – ₩550.5M
20212022202320242025
₩194.6M
Stores2 – 12
20212022202320242025
211
Sales per store₩1.3M – ₩123.7M
20212022202320242025
₩17.7M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +568.1%, stores YoY +22.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
+22.2%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (9%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩477M₩194.6M
Stores 2024 Q1 → 2025 Q4
611
Sales per store 2024 Q1 → 2025 Q4
₩79.5M₩17.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1414%
  • 14–1727%
  • 17–2144%
  • 21–245%
Age
  • 10s1%
  • 20s36%
  • 30s41%
  • 40s4%
  • 50s14%
  • 60+5%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon19%
  • Tue13%
  • Wed15%
  • Thu12%
  • Fri18%
  • Sat11%
  • Sun12%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩194.6M+568.1%11+22.2%₩17.7M+446.6%010%Growing
2025Q3₩406.6M+45.2%12+50.0%₩33.9M-3.2%300%Competition inflow
2025Q2₩21.1M-94.0%9+28.6%₩2.3M-95.3%000%Possible crowding
2025Q1₩11.8M-97.5%9+50.0%₩1.3M-98.4%000%Possible crowding
2024Q4₩29.1M-94.1%9+50.0%₩3.2M-96.1%100%Possible crowding
2024Q3₩280M-49.1%8+33.3%₩35M-61.9%100%Possible crowding
2024Q2₩349M-18.1%7+16.7%₩49.9M-29.8%100%Possible crowding
2024Q1₩477M+21.1%60.0%₩79.5M+21.1%000%Growing
2023Q4₩494.5M+87.2%60.0%₩82.4M+87.2%000%Growing
2023Q3₩550.5M+137.6%60.0%₩91.8M+137.6%000%Growing
2023Q2₩426.2M+48.2%6+20.0%₩71M+23.5%000%Growing
2023Q1₩394M+10.1%6+50.0%₩65.7M-26.6%000%Competition inflow
2022Q4₩264.2M-46.6%6+50.0%₩44M-64.4%000%Possible crowding
2022Q3₩231.7M6+200.0%₩38.6M100%
2022Q2₩287.6M5+150.0%₩57.5M100%
2022Q1₩357.9M4+100.0%₩89.5M000%
2021Q4₩494.7M4₩123.7M200%
2021Q32000%
2021Q22000%
2021Q12000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.