SEOUL COMMERCIAL AREA

사당역(사당) 발달상권

서초구방배2동· Area 254,257 m² · Area code 3120160 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩368.1M▼ -1.7% YoY
Stores17▼ -5.6% YoY
Sales per store₩21.7M▲ +4.1% YoY

Reading this area Stores fell 5.6% from a year earlier while estimated sales held at -1.7%, so sales per store rose 4.1%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +34.1%
Stores▲ +6.3%
Sales per store▲ +26.2%
Market size
Estimated sales (quarter)
₩368.1M
vs 2024Q4
-1.7%
Estimated transactions
997
Per-store economics
Estimated sales per store
₩21.7M
vs a year ago
+4.1%
Per transaction
₩369K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩243.5M – ₩609M
20212022202320242025
₩274.4M₩368.1M
Stores15 – 21
20212022202320242025
1617
Sales per store₩14.3M – ₩38.1M
20212022202320242025
₩17.2M₩21.7M
Openings0 – 4
20212022202320242025
21
Closings0 – 7
20212022202320242025
00
Franchise share11% – 20%
20212022202320242025
19%18%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -1.7%, stores YoY -5.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
-5.6%
Franchise share
18% (3/17)
Movement
Openings (rate)
1 (5%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩357.8M₩368.1M
Stores 2024 Q1 → 2025 Q4
2017
Sales per store 2024 Q1 → 2025 Q4
₩17.9M₩21.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1416%
  • 14–1716%
  • 17–2144%
  • 21–2424%
Age
  • 10s3%
  • 20s39%
  • 30s35%
  • 40s11%
  • 50s4%
  • 60+8%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon20%
  • Tue23%
  • Wed26%
  • Thu6%
  • Fri12%
  • Sat13%
  • Sun0%
Gender
  • Male26%
  • Female74%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩368.1M-1.7%17-5.6%₩21.7M+4.1%1018%Possible recovery
2025Q3₩434.5M-5.9%17-19.0%₩25.6M+16.3%1112%Shrinking
2025Q2₩243.5M-28.9%17-19.0%₩14.3M-12.1%0112%Shrinking
2025Q1₩453.1M+26.6%18-10.0%₩25.2M+40.7%0011%Mixed
2024Q4₩374.4M+19.7%18-5.3%₩20.8M+26.3%3711%Mixed
2024Q3₩461.5M-24.0%21+16.7%₩22M-34.8%1114%Possible crowding
2024Q2₩342.2M-40.2%21+16.7%₩16.3M-48.8%1014%Possible crowding
2024Q1₩357.8M-10.0%20+5.3%₩17.9M-14.5%1015%Possible crowding
2023Q4₩312.9M-22.3%19-5.0%₩16.5M-18.2%1016%Shrinking
2023Q3₩607M-0.3%18+12.5%₩33.7M-11.4%1117%Possible crowding
2023Q2₩572.4M+19.3%18+12.5%₩31.8M+6.1%0117%Growing
2023Q1₩397.8M-28.3%19+26.7%₩20.9M-43.4%0116%Possible crowding
2022Q4₩402.7M-15.7%20+25.0%₩20.1M-32.5%4015%Possible crowding
2022Q3₩609M+12.5%16-5.9%₩38.1M+19.6%0019%Mixed
2022Q2₩479.7M+23.1%160.0%₩30M+23.1%1019%Growing
2022Q1₩555.1M+102.3%15-6.3%₩37M+115.8%0120%Mixed
2021Q4₩477.4M16₩29.8M1219%
2021Q3₩541.1M17₩31.8M1018%
2021Q2₩389.6M16₩24.4M0019%
2021Q1₩274.4M16₩17.2M2019%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.