SEOUL COMMERCIAL AREA

압구정역 발달상권

강남구신사동· Area 251,746 m² · Area code 3120188 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩9,950.5M▲ +5.2% YoY
Stores98▼ -3.9% YoY
Sales per store₩101.5M▲ +9.4% YoY

Reading this area Against a year earlier, estimated sales +5.2%, stores -3.9% and sales per store +9.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +78.1%
Stores▼ -11.7%
Sales per store▲ +101.7%
Market size
Estimated sales (quarter)
₩9,950.5M
vs 2024Q4
+5.2%
Estimated transactions
235,503
Per-store economics
Estimated sales per store
₩101.5M
vs a year ago
+9.4%
Per transaction
₩42K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩5,588.5M – ₩9,950.5M
20212022202320242025
₩5,588.5M₩9,950.5M
Stores97 – 111
20212022202320242025
11198
Sales per store₩50.3M – ₩101.5M
20212022202320242025
₩50.3M₩101.5M
Openings1 – 6
20212022202320242025
42
Closings1 – 8
20212022202320242025
11
Franchise share8% – 15%
20212022202320242025
15%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +5.2%, stores YoY -3.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
98
vs a year ago
-3.9%
Franchise share
8% (8/98)
Movement
Openings (rate)
2 (2%)
Closings (rate)
1 (1%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩8,644.4M₩9,950.5M
Stores 2024 Q1 → 2025 Q4
10098
Sales per store 2024 Q1 → 2025 Q4
₩86.4M₩101.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–114%
  • 11–1431%
  • 14–1712%
  • 17–2137%
  • 21–2414%
Age
  • 10s1%
  • 20s11%
  • 30s22%
  • 40s21%
  • 50s22%
  • 60+25%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon14%
  • Tue14%
  • Wed16%
  • Thu16%
  • Fri17%
  • Sat13%
  • Sun10%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩9,950.5M+5.2%98-3.9%₩101.5M+9.4%218%Mixed
2025Q3₩8,833.8M+0.6%97-4.9%₩91.1M+5.7%258%Possible recovery
2025Q2₩8,582.9M-0.9%100-2.0%₩85.8M+1.1%258%Mixed
2025Q1₩8,199.8M-5.1%104+4.0%₩78.8M-8.8%319%Possible crowding
2024Q4₩9,462.7M+5.2%102+1.0%₩92.8M+4.1%119%Growing
2024Q3₩8,785.1M+0.9%102-1.0%₩86.1M+1.9%349%Mixed
2024Q2₩8,663M-1.0%102-5.6%₩84.9M+4.9%4310%Possible recovery
2024Q1₩8,644.4M+0.1%100-7.4%₩86.4M+8.2%2511%Possible recovery
2023Q4₩8,999M-4.7%101-8.2%₩89.1M+3.8%3413%Shrinking
2023Q3₩8,703M+0.8%103-3.7%₩84.5M+4.7%2812%Possible recovery
2023Q2₩8,746.2M-3.3%108+1.9%₩81M-5.1%6712%Mixed
2023Q1₩8,631.9M+33.8%108+2.9%₩79.9M+30.1%5813%Growing
2022Q4₩9,445.6M+24.8%110+4.8%₩85.9M+19.2%5214%Growing
2022Q3₩8,632.1M+41.9%107+2.9%₩80.7M+38.0%2114%Growing
2022Q2₩9,041.2M+30.5%106-1.9%₩85.3M+33.0%3214%Growing
2022Q1₩6,449.3M+15.4%105-5.4%₩61.4M+22.0%3414%Mixed
2021Q4₩7,566.9M105₩72.1M4215%
2021Q3₩6,081.2M104₩58.5M1614%
2021Q2₩6,925.8M108₩64.1M3715%
2021Q1₩5,588.5M111₩50.3M4115%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.