SEOUL COMMERCIAL AREA

압구정역 발달상권

강남구신사동· Area 251,746 m² · Area code 3120188 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,786M▲ +1.2% YoY
Stores25▲ +8.7% YoY
Sales per store₩71.4M▼ -6.9% YoY

Reading this area Stores rose 8.7% from a year earlier while estimated sales stayed about the same (+1.2%), so sales per store fell 6.9%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -3.1%
Stores▲ +31.6%
Sales per store▼ -26.3%
Market size
Estimated sales (quarter)
₩1,786M
vs 2024Q4
+1.2%
Estimated transactions
150,827
Per-store economics
Estimated sales per store
₩71.4M
vs a year ago
-6.9%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,691M – ₩2,409.8M
20212022202320242025
₩1,842.7M₩1,786M
Stores19 – 25
20212022202320242025
1925
Sales per store₩67.6M – ₩117M
20212022202320242025
₩97M₩71.4M
Openings0 – 3
20212022202320242025
11
Closings0 – 3
20212022202320242025
00
Franchise share44% – 84%
20212022202320242025
84%48%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1.2%, stores YoY +8.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
+8.7%
Franchise share
48% (12/25)
Movement
Openings (rate)
1 (3%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩1,972.8M₩1,786M
Stores 2024 Q1 → 2025 Q4
2225
Sales per store 2024 Q1 → 2025 Q4
₩89.7M₩71.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–1112%
  • 11–1436%
  • 14–1720%
  • 17–2127%
  • 21–244%
Age
  • 10s2%
  • 20s13%
  • 30s23%
  • 40s25%
  • 50s24%
  • 60+14%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon14%
  • Tue15%
  • Wed16%
  • Thu14%
  • Fri16%
  • Sat14%
  • Sun11%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,786M+1.2%25+8.7%₩71.4M-6.9%1048%Possible crowding
2025Q3₩1,782.2M-1.0%24+20.0%₩74.3M-17.5%1150%Possible crowding
2025Q2₩1,881M+2.8%25+25.0%₩75.2M-17.8%1244%Possible crowding
2025Q1₩1,691M-14.3%25+13.6%₩67.6M-24.6%1048%Possible crowding
2024Q4₩1,764.3M-21.0%23+4.5%₩76.7M-24.4%3052%Possible crowding
2024Q3₩1,799.6M-21.1%20-4.8%₩90M-17.1%1160%Shrinking
2024Q2₩1,830.2M-23.6%20-4.8%₩91.5M-19.7%1360%Shrinking
2024Q1₩1,972.8M-15.7%22+10.0%₩89.7M-23.4%1355%Possible crowding
2023Q4₩2,232.1M-7.4%22+4.8%₩101.5M-11.6%3264%Possible crowding
2023Q3₩2,279.8M+5.2%21-4.5%₩108.6M+10.2%2367%Mixed
2023Q2₩2,394.4M+29.4%21-4.5%₩114M+35.5%2171%Mixed
2023Q1₩2,340.2M+29.6%20-9.1%₩117M+42.6%1275%Mixed
2022Q4₩2,409.8M+25.4%21-4.5%₩114.8M+31.3%0171%Mixed
2022Q3₩2,167.5M+18.5%22+4.8%₩98.5M+13.1%2168%Growing
2022Q2₩1,850.7M-8.3%22+10.0%₩84.1M-16.6%0064%Possible crowding
2022Q1₩1,805.7M-2.0%22+15.8%₩82.1M-15.4%0064%Possible crowding
2021Q4₩1,922.3M22₩87.4M2264%
2021Q3₩1,828.7M21₩87.1M1171%
2021Q2₩2,018M20₩100.9M1080%
2021Q1₩1,842.7M19₩97M1084%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.