SEOUL COMMERCIAL AREA

압구정역 Developed area

Gangnam-gu (강남구) 신사동· Area 251,746 m² · Area code 3120188 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩3M▲ +50.0% YoY
Stores12▲ +33.3% YoY
Sales per store₩250K▲ +12.5% YoY

Reading this area Estimated sales rose 50.0% from a year earlier while stores were up 33.3%, so sales per store also rose 12.5%. (vs a year earlier: Sales↑ · Stores↑ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales±0.0%
Stores▲ +33.3%
Sales per store▼ -25.0%
Market size
Estimated sales (quarter)
₩3M
vs 2024Q4
+50.0%
Estimated transactions
91
Per-store economics
Estimated sales per store
₩250K
vs a year ago
+12.5%
Per transaction
₩33K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1M – ₩3M
20212022202320242025
₩3M₩3M
Stores8 – 12
20212022202320242025
912
Sales per store₩91K – ₩333K
20212022202320242025
₩333K₩250K
Openings0 – 2
20212022202320242025
01
Closings0 – 1
20212022202320242025
10
Franchise share0% – 9%
20212022202320242025
0%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +50.0%, stores YoY +33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
+33.3%
Franchise share
8% (1/12)
Movement
Openings (rate)
1 (8%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩2M₩3M
Stores 2024 Q1 → 2025 Q4
1012
Sales per store 2024 Q1 → 2025 Q4
₩200K₩250K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1467%
  • 14–1733%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s49%
  • 50s0%
  • 60+51%
Weekday / weekend
  • Weekday33%
  • Weekend67%
Day of week
  • Mon0%
  • Tue33%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat67%
  • Sun0%
Gender
  • Male33%
  • Female67%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩3M+50.0%12+33.3%₩250K+12.5%108%Sales↑ · Stores↑ · Per store↑
2025Q3₩1M-50.0%11+22.2%₩91K-59.1%109%Sales↓ · Stores↑ · Per store↓
2025Q2₩3M+50.0%11+10.0%₩273K+36.4%200%Sales↑ · Stores↑ · Per store↑
2025Q1₩1M-50.0%9-10.0%₩111K-44.4%000%Sales↓ · Stores↓ · Per store↓
2024Q4₩2M0.0%9-10.0%₩222K+11.1%000%Sales→ · Stores↓ · Per store↑
2024Q3₩2M0.0%9-10.0%₩222K+11.1%010%Sales→ · Stores↓ · Per store↑
2024Q2₩2M0.0%10+11.1%₩200K-10.0%000%Sales→ · Stores↑ · Per store↓
2024Q1₩2M0.0%10+25.0%₩200K-20.0%000%Sales→ · Stores↑ · Per store↓
2023Q4₩2M+100.0%10+11.1%₩200K+80.0%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩2M-33.3%10+11.1%₩200K-40.0%100%Sales↓ · Stores↑ · Per store↓
2023Q2₩2M0.0%90.0%₩222K0.0%100%Sales→ · Stores→ · Per store→
2023Q1₩2M-33.3%8-11.1%₩250K-25.0%010%Sales↓ · Stores↓ · Per store↓
2022Q4₩1M-50.0%90.0%₩111K-50.0%110%Sales↓ · Stores→ · Per store↓
2022Q3₩3M0.0%90.0%₩333K0.0%000%Sales→ · Stores→ · Per store→
2022Q2₩2M+100.0%90.0%₩222K+100.0%000%Sales↑ · Stores→ · Per store↑
2022Q1₩3M0.0%90.0%₩333K0.0%000%Sales→ · Stores→ · Per store→
2021Q4₩2M9₩222K000%
2021Q3₩3M9₩333K000%
2021Q2₩1M9₩111K000%
2021Q1₩3M9₩333K010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.