SEOUL COMMERCIAL AREA

압구정역 발달상권

강남구신사동· Area 251,746 m² · Area code 3120188 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩45.5M▲ +34.3% YoY
Stores11▲ +10.0% YoY
Sales per store₩4.1M▲ +22.1% YoY

Reading this area Estimated sales rose 34.3% from a year earlier while stores were up 10.0%, so sales per store also rose 22.1%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -70.3%
Stores▼ -8.3%
Sales per store▼ -67.6%
Market size
Estimated sales (quarter)
₩45.5M
vs 2024Q4
+34.3%
Estimated transactions
778
Per-store economics
Estimated sales per store
₩4.1M
vs a year ago
+22.1%
Per transaction
₩58K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩24.3M – ₩436.7M
20212022202320242025
₩153.1M₩45.5M
Stores10 – 13
20212022202320242025
1211
Sales per store₩2.4M – ₩36.4M
20212022202320242025
₩12.8M₩4.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +34.3%, stores YoY +10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
+10.0%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩38.8M₩45.5M
Stores 2024 Q1 → 2025 Q4
1011
Sales per store 2024 Q1 → 2025 Q4
₩3.9M₩4.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–117%
  • 11–1419%
  • 14–1750%
  • 17–2123%
  • 21–240%
Age
  • 10s0%
  • 20s14%
  • 30s26%
  • 40s12%
  • 50s31%
  • 60+18%
Weekday / weekend
  • Weekday60%
  • Weekend40%
Day of week
  • Mon7%
  • Tue3%
  • Wed4%
  • Thu27%
  • Fri19%
  • Sat25%
  • Sun15%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩45.5M+34.3%11+10.0%₩4.1M+22.1%000%Growing
2025Q3₩27.4M+12.7%11+10.0%₩2.5M+2.5%100%Mixed
2025Q2₩45M-17.5%100.0%₩4.5M-17.5%000%Mixed
2025Q1₩27M-30.5%100.0%₩2.7M-30.5%000%Mixed
2024Q4₩33.9M-29.6%100.0%₩3.4M-29.6%000%Mixed
2024Q3₩24.3M-35.3%10-9.1%₩2.4M-28.9%000%Shrinking
2024Q2₩54.5M-9.4%10-9.1%₩5.4M-0.4%000%Shrinking
2024Q1₩38.8M-25.8%10-9.1%₩3.9M-18.4%000%Shrinking
2023Q4₩48.1M-79.8%10-9.1%₩4.8M-77.8%010%Shrinking
2023Q3₩37.6M-85.2%110.0%₩3.4M-85.2%000%Mixed
2023Q2₩60.1M-86.2%11-8.3%₩5.5M-85.0%110%Shrinking
2023Q1₩52.4M-75.5%11-8.3%₩4.8M-73.3%110%Shrinking
2022Q4₩238.3M+77.9%11-8.3%₩21.7M+94.1%000%Mixed
2022Q3₩253.6M+229.0%11-15.4%₩23.1M+288.8%010%Mixed
2022Q2₩436.7M+43.0%12-7.7%₩36.4M+54.9%000%Mixed
2022Q1₩213.6M+39.5%120.0%₩17.8M+39.5%000%Growing
2021Q4₩133.9M12₩11.2M010%
2021Q3₩77.1M13₩5.9M000%
2021Q2₩305.5M13₩23.5M100%
2021Q1₩153.1M12₩12.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.