SEOUL COMMERCIAL AREA

코엑스 Developed area

Gangnam-gu (강남구) 삼성1동· Area 145,396 m² · Area code 3120218 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1▼ -50.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q4
Estimated sales▲ +84.3%
Stores±0.0%
Sales per store▲ +84.3%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,701.3M – ₩4,411.7M
20212022202320242025
₩1,701.3M
Stores1 – 2
20212022202320242025
21
Sales per store₩850.6M – ₩2,205.9M
20212022202320242025
₩850.6M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share50% – 100%
20212022202320242025
50%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
-50.0%
Franchise share
100% (1/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩2,665.8M
Stores 2024 Q1 → 2025 Q4
21
Sales per store 2024 Q1 → 2025 Q4
₩1,332.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1431%
  • 14–1731%
  • 17–2122%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s26%
  • 40s31%
  • 50s17%
  • 60+14%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon19%
  • Tue16%
  • Wed15%
  • Thu14%
  • Fri18%
  • Sat12%
  • Sun6%
Gender
  • Male43%
  • Female57%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q41-50.0%00100%
2025Q31-50.0%00100%
2025Q21-50.0%00100%
2025Q11-50.0%01100%
2024Q4₩3,135.9M+14.4%20.0%₩1,567.9M+14.4%0050%Sales↑ · Stores→ · Per store↑
2024Q3₩3,047.7M+3.1%20.0%₩1,523.9M+3.1%0050%Sales↑ · Stores→ · Per store↑
2024Q2₩2,760.1M-4.0%20.0%₩1,380M-4.0%0050%Sales↓ · Stores→ · Per store↓
2024Q1₩2,665.8M-7.8%20.0%₩1,332.9M-7.8%0050%Sales↓ · Stores→ · Per store↓
2023Q4₩2,742.2M-11.9%20.0%₩1,371.1M-11.9%0050%Sales↓ · Stores→ · Per store↓
2023Q3₩2,954.7M-4.7%20.0%₩1,477.3M-4.7%0050%Sales↓ · Stores→ · Per store↓
2023Q2₩2,874.4M+6.6%20.0%₩1,437.2M+6.6%0050%Sales↑ · Stores→ · Per store↑
2023Q1₩2,892.4M-34.4%20.0%₩1,446.2M-34.4%0050%Sales↓ · Stores→ · Per store↓
2022Q4₩3,113.1M+29.6%20.0%₩1,556.5M+29.6%0050%Sales↑ · Stores→ · Per store↑
2022Q3₩3,099.7M+42.6%20.0%₩1,549.8M+42.6%0050%Sales↑ · Stores→ · Per store↑
2022Q2₩2,696.9M+24.6%20.0%₩1,348.4M+24.6%0050%Sales↑ · Stores→ · Per store↑
2022Q1₩4,411.7M+159.3%20.0%₩2,205.9M+159.3%0050%Sales↑ · Stores→ · Per store↑
2021Q4₩2,401.2M2₩1,200.6M0050%
2021Q3₩2,173.7M2₩1,086.8M0050%
2021Q2₩2,164.2M2₩1,082.1M0050%
2021Q1₩1,701.3M2₩850.6M0050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.