SEOUL COMMERCIAL AREA

아현시장 전통시장

마포구아현동· Area 27,671 m² · Area code 3130198 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

슈퍼마켓 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,375M▲ +26.6% YoY
Stores4±0.0% YoY
Sales per store₩343.7M▲ +26.6% YoY

Reading this area Estimated sales rose 26.6% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 26.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -25.5%
Stores▼ -33.3%
Sales per store▲ +11.7%
Market size
Estimated sales (quarter)
₩1,375M
vs 2024Q4
+26.6%
Estimated transactions
109,959
Per-store economics
Estimated sales per store
₩343.7M
vs a year ago
+26.6%
Per transaction
₩13K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,085.7M – ₩2,013.4M
20212022202320242025
₩1,846.4M₩1,375M
Stores4 – 6
20212022202320242025
64
Sales per store₩226.6M – ₩343.7M
20212022202320242025
₩307.7M₩343.7M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +26.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,244.7M₩1,375M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩248.9M₩343.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1113%
  • 11–1425%
  • 14–1729%
  • 17–2131%
  • 21–242%
Age
  • 10s0%
  • 20s2%
  • 30s9%
  • 40s14%
  • 50s24%
  • 60+51%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon16%
  • Tue12%
  • Wed14%
  • Thu13%
  • Fri16%
  • Sat17%
  • Sun12%
Gender
  • Male43%
  • Female57%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,375M+26.6%40.0%₩343.7M+26.6%000%Growing
2025Q3₩1,247.3M+13.9%40.0%₩311.8M+13.9%000%Growing
2025Q2₩1,162.3M+2.6%4-20.0%₩290.6M+28.3%000%Possible recovery
2025Q1₩1,145.7M-8.0%4-20.0%₩286.4M+15.1%000%Shrinking
2024Q4₩1,085.7M-13.4%4-20.0%₩271.4M+8.2%000%Shrinking
2024Q3₩1,095.3M-25.3%4-20.0%₩273.8M-6.6%010%Shrinking
2024Q2₩1,132.8M-16.4%50.0%₩226.6M-16.4%110%Mixed
2024Q1₩1,244.7M-3.8%50.0%₩248.9M-3.8%000%Mixed
2023Q4₩1,253.8M-3.5%50.0%₩250.8M-3.5%000%Mixed
2023Q3₩1,465.8M+1.9%50.0%₩293.2M+1.9%000%Mixed
2023Q2₩1,354.9M+2.9%50.0%₩271M+2.9%000%Mixed
2023Q1₩1,293.3M-13.2%50.0%₩258.7M-13.2%000%Mixed
2022Q4₩1,299.6M-28.1%5-16.7%₩259.9M-13.8%000%Shrinking
2022Q3₩1,438M-28.6%5-16.7%₩287.6M-14.3%000%Shrinking
2022Q2₩1,316.9M-28.1%5-16.7%₩263.4M-13.7%000%Shrinking
2022Q1₩1,490.5M-19.3%5-16.7%₩298.1M-3.1%010%Shrinking
2021Q4₩1,808.3M6₩301.4M000%
2021Q3₩2,013.4M6₩335.6M000%
2021Q2₩1,831.2M6₩305.2M000%
2021Q1₩1,846.4M6₩307.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.