SEOUL COMMERCIAL AREA

이태원 관광특구 Tourist zone

Yongsan-gu (용산구) 이태원1동· Area 372,565 m² · Area code 3001491 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩186M±0.0% YoY
Stores13±0.0% YoY
Sales per store₩14.3M±0.0% YoY

Reading this area Against a year earlier, estimated sales 0.0%, stores 0.0% and sales per store 0.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales±0.0%
Stores▲ +85.7%
Sales per store▼ -46.2%
Market size
Estimated sales (quarter)
₩186M
vs 2024Q4
0.0%
Estimated transactions
4,520
Per-store economics
Estimated sales per store
₩14.3M
vs a year ago
0.0%
Per transaction
₩41K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩186M – ₩186M
20212022202320242025
₩186M₩186M
Stores7 – 13
20212022202320242025
713
Sales per store₩14.3M – ₩26.6M
20212022202320242025
₩26.6M₩14.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share8% – 14%
20212022202320242025
14%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY 0.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
0.0%
Franchise share
8% (1/13)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩186M₩186M
Stores 2024 Q1 → 2025 Q4
1013
Sales per store 2024 Q1 → 2025 Q4
₩18.6M₩14.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–113%
  • 11–1416%
  • 14–1725%
  • 17–2137%
  • 21–2418%
Age
  • 10s1%
  • 20s17%
  • 30s42%
  • 40s23%
  • 50s10%
  • 60+6%
Weekday / weekend
  • Weekday60%
  • Weekend40%
Day of week
  • Mon9%
  • Tue8%
  • Wed13%
  • Thu12%
  • Fri17%
  • Sat22%
  • Sun18%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩186M0.0%130.0%₩14.3M0.0%008%Mixed
2025Q3₩186M0.0%13+8.3%₩14.3M-7.7%008%Possible crowding
2025Q2₩186M0.0%13+18.2%₩14.3M-15.4%008%Possible crowding
2025Q1₩186M0.0%13+30.0%₩14.3M-23.1%008%Possible crowding
2024Q4₩186M0.0%13+18.2%₩14.3M-15.4%108%Possible crowding
2024Q3₩186M0.0%12+9.1%₩15.5M-8.3%108%Possible crowding
2024Q2₩186M0.0%11+10.0%₩16.9M-9.1%109%Possible crowding
2024Q1₩186M0.0%10+11.1%₩18.6M-10.0%0110%Possible crowding
2023Q4₩186M0.0%11+10.0%₩16.9M-9.1%009%Possible crowding
2023Q3₩186M0.0%11+22.2%₩16.9M-18.2%109%Possible crowding
2023Q2₩186M0.0%10+11.1%₩18.6M-10.0%1010%Possible crowding
2023Q1₩186M0.0%9+12.5%₩20.7M-11.1%0111%Possible crowding
2022Q4₩186M0.0%10+42.9%₩18.6M-30.0%1010%Possible crowding
2022Q3₩186M0.0%9+28.6%₩20.7M-22.2%0011%Possible crowding
2022Q2₩186M0.0%9+28.6%₩20.7M-22.2%1011%Possible crowding
2022Q1₩186M0.0%8+14.3%₩23.3M-12.5%1013%Possible crowding
2021Q4₩186M7₩26.6M0014%
2021Q3₩186M7₩26.6M0014%
2021Q2₩186M7₩26.6M0014%
2021Q1₩186M7₩26.6M0114%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.