SEOUL COMMERCIAL AREA

이태원 관광특구 관광특구

용산구이태원1동· Area 372,565 m² · Area code 3001491 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩401.8M▼ -6.8% YoY
Stores6▲ +20.0% YoY
Sales per store₩67M▼ -22.4% YoY

Reading this area Stores rose 20.0% from a year earlier while estimated sales stayed about the same (-6.8%), so sales per store fell 22.4%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +36.6%
Stores▲ +20.0%
Sales per store▲ +13.8%
Market size
Estimated sales (quarter)
₩401.8M
vs 2024Q4
-6.8%
Estimated transactions
27,557
Per-store economics
Estimated sales per store
₩67M
vs a year ago
-22.4%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩294.1M – ₩588.8M
20212022202320242025
₩294.1M₩401.8M
Stores5 – 6
20212022202320242025
56
Sales per store₩54.8M – ₩98.1M
20212022202320242025
₩58.8M₩67M
Openings0 – 1
20212022202320242025
01
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -6.8%, stores YoY +20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
+20.0%
Franchise share
0% (0/6)
Movement
Openings (rate)
1 (17%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩374.2M₩401.8M
Stores 2024 Q1 → 2025 Q4
56
Sales per store 2024 Q1 → 2025 Q4
₩74.8M₩67M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1428%
  • 14–1734%
  • 17–2122%
  • 21–240%
Age
  • 10s0%
  • 20s13%
  • 30s26%
  • 40s19%
  • 50s17%
  • 60+24%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon18%
  • Tue19%
  • Wed16%
  • Thu14%
  • Fri19%
  • Sat12%
  • Sun2%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩401.8M-6.8%6+20.0%₩67M-22.4%100%Possible crowding
2025Q3₩415.6M-15.9%5-16.7%₩83.1M+0.9%000%Shrinking
2025Q2₩427.4M+4.2%50.0%₩85.5M+4.2%000%Growing
2025Q1₩396.4M+5.9%50.0%₩79.3M+5.9%000%Growing
2024Q4₩431.2M+4.9%50.0%₩86.2M+4.9%010%Growing
2024Q3₩494.2M+24.3%6+20.0%₩82.4M+3.6%100%Growing
2024Q2₩410.4M+0.3%5-16.7%₩82.1M+20.4%000%Possible recovery
2024Q1₩374.2M-9.8%5-16.7%₩74.8M+8.2%000%Shrinking
2023Q4₩411.1M-1.8%5-16.7%₩82.2M+17.8%000%Possible recovery
2023Q3₩397.7M-2.2%5-16.7%₩79.5M+17.4%010%Possible recovery
2023Q2₩409.2M+8.3%60.0%₩68.2M+8.3%000%Growing
2023Q1₩415M-29.5%60.0%₩69.2M-29.5%000%Mixed
2022Q4₩418.6M+27.4%60.0%₩69.8M+27.4%000%Growing
2022Q3₩406.6M-7.5%6+20.0%₩67.8M-22.9%000%Possible crowding
2022Q2₩377.9M+20.8%6+20.0%₩63M+0.6%000%Mixed
2022Q1₩588.8M+100.2%6+20.0%₩98.1M+66.8%000%Growing
2021Q4₩328.7M6₩54.8M100%
2021Q3₩439.6M5₩87.9M000%
2021Q2₩312.9M5₩62.6M000%
2021Q1₩294.1M5₩58.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.