SEOUL COMMERCIAL AREA

홍릉시장 Neighbourhood area

Dongdaemun-gu (동대문구) 제기동· Area 69,877 m² · Area code 3110199 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

육류판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩196.1M▲ +2.7% YoY
Stores7±0.0% YoY
Sales per store₩28M▲ +2.7% YoY

Reading this area Against a year earlier, estimated sales +2.7%, stores 0.0% and sales per store +2.7% do not read in one direction. (vs a year earlier: Sales→ · Stores→ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -18.5%
Stores▼ -22.2%
Sales per store▲ +4.7%
Market size
Estimated sales (quarter)
₩196.1M
vs 2024Q4
+2.7%
Estimated transactions
2,511
Per-store economics
Estimated sales per store
₩28M
vs a year ago
+2.7%
Per transaction
₩78K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩145.5M – ₩418M
20212022202320242025
₩240.7M₩196.1M
Stores7 – 9
20212022202320242025
97
Sales per store₩20.8M – ₩46.4M
20212022202320242025
₩26.7M₩28M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +2.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩185.9M₩196.1M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩26.6M₩28M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1115%
  • 11–1417%
  • 14–1733%
  • 17–2133%
  • 21–241%
Age
  • 10s0%
  • 20s0%
  • 30s2%
  • 40s5%
  • 50s20%
  • 60+74%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon8%
  • Tue10%
  • Wed21%
  • Thu4%
  • Fri31%
  • Sat23%
  • Sun2%
Gender
  • Male30%
  • Female70%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩196.1M+2.7%70.0%₩28M+2.7%000%Sales→ · Stores→ · Per store→
2025Q3₩249.6M+11.3%70.0%₩35.7M+11.3%000%Sales↑ · Stores→ · Per store↑
2025Q2₩145.5M-35.4%70.0%₩20.8M-35.4%000%Sales↓ · Stores→ · Per store↓
2025Q1₩158.5M-14.7%70.0%₩22.6M-14.7%000%Sales↓ · Stores→ · Per store↓
2024Q4₩191M-7.2%7-12.5%₩27.3M+6.1%000%Sales↓ · Stores↓ · Per store↑
2024Q3₩224.2M-7.5%7-12.5%₩32M+5.8%000%Sales↓ · Stores↓ · Per store↑
2024Q2₩225.2M+10.9%7-12.5%₩32.2M+26.8%000%Sales↑ · Stores↓ · Per store↑
2024Q1₩185.9M-47.4%7-12.5%₩26.6M-39.9%010%Sales↓ · Stores↓ · Per store↓
2023Q4₩205.8M-21.7%80.0%₩25.7M-21.7%000%Sales↓ · Stores→ · Per store↓
2023Q3₩242.2M-42.1%8-11.1%₩30.3M-34.8%000%Sales↓ · Stores↓ · Per store↓
2023Q2₩203M-35.0%8-11.1%₩25.4M-26.9%000%Sales↓ · Stores↓ · Per store↓
2023Q1₩353.3M-9.0%8-11.1%₩44.2M+2.4%000%Sales↓ · Stores↓ · Per store→
2022Q4₩262.8M-16.1%8-11.1%₩32.8M-5.6%010%Sales↓ · Stores↓ · Per store↓
2022Q3₩418M+31.1%90.0%₩46.4M+31.1%000%Sales↑ · Stores→ · Per store↑
2022Q2₩312.6M-5.8%90.0%₩34.7M-5.8%000%Sales↓ · Stores→ · Per store↓
2022Q1₩388.3M+61.3%90.0%₩43.1M+61.3%000%Sales↑ · Stores→ · Per store↑
2021Q4₩313M9₩34.8M000%
2021Q3₩318.8M9₩35.4M000%
2021Q2₩332M9₩36.9M000%
2021Q1₩240.7M9₩26.7M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.