SEOUL COMMERCIAL AREA

서울역 Developed area

Jung-gu (중구) 회현동· Area 435,455 m² · Area code 3120043 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,240.9M▼ -4.4% YoY
Stores18▼ -5.3% YoY
Sales per store₩68.9M▲ +0.9% YoY

Reading this area Estimated sales fell 4.4% from a year earlier and stores fell 5.3%. Sales per store are about the same at +0.9%. (vs a year earlier: Sales↓ · Stores↓ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +1.3%
Stores±0.0%
Sales per store▲ +1.3%
Market size
Estimated sales (quarter)
₩1,240.9M
vs 2024Q4
-4.4%
Estimated transactions
81,189
Per-store economics
Estimated sales per store
₩68.9M
vs a year ago
+0.9%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,210.5M – ₩1,569.2M
20212022202320242025
₩1,224.5M₩1,240.9M
Stores18 – 20
20212022202320242025
1818
Sales per store₩66.8M – ₩84.2M
20212022202320242025
₩68M₩68.9M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share5% – 6%
20212022202320242025
6%6%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.4%, stores YoY -5.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
-5.3%
Franchise share
6% (1/18)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,487.6M₩1,240.9M
Stores 2024 Q1 → 2025 Q4
2018
Sales per store 2024 Q1 → 2025 Q4
₩74.4M₩68.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1126%
  • 11–1437%
  • 14–1729%
  • 17–218%
  • 21–240%
Age
  • 10s0%
  • 20s5%
  • 30s31%
  • 40s28%
  • 50s19%
  • 60+16%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon23%
  • Tue17%
  • Wed19%
  • Thu16%
  • Fri19%
  • Sat6%
  • Sun0%
Gender
  • Male52%
  • Female48%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,240.9M-4.4%18-5.3%₩68.9M+0.9%006%Sales↓ · Stores↓ · Per store→
2025Q3₩1,254.1M-1.6%18-5.3%₩69.7M+3.9%006%Sales→ · Stores↓ · Per store↑
2025Q2₩1,210.5M-9.4%18-10.0%₩67.2M+0.7%006%Sales↓ · Stores↓ · Per store→
2025Q1₩1,244.9M-16.3%18-10.0%₩69.2M-7.0%016%Sales↓ · Stores↓ · Per store↓
2024Q4₩1,298.6M-17.2%190.0%₩68.3M-17.2%005%Sales↓ · Stores→ · Per store↓
2024Q3₩1,274.7M-17.6%190.0%₩67.1M-17.6%015%Sales↓ · Stores→ · Per store↓
2024Q2₩1,336M-13.6%20+5.3%₩66.8M-17.9%005%Sales↓ · Stores↑ · Per store↓
2024Q1₩1,487.6M+3.4%20+5.3%₩74.4M-1.8%215%Sales↑ · Stores↑ · Per store→
2023Q4₩1,569.2M+8.4%190.0%₩82.6M+8.4%005%Sales↑ · Stores→ · Per store↑
2023Q3₩1,546.3M+6.5%190.0%₩81.4M+6.5%005%Sales↑ · Stores→ · Per store↑
2023Q2₩1,546.4M+11.3%19+5.6%₩81.4M+5.5%005%Sales↑ · Stores↑ · Per store↑
2023Q1₩1,439.4M-5.1%19+5.6%₩75.8M-10.1%005%Sales↓ · Stores↑ · Per store↓
2022Q4₩1,447.6M-2.2%19+5.6%₩76.2M-7.4%005%Sales→ · Stores↑ · Per store↓
2022Q3₩1,451.8M+6.8%19+5.6%₩76.4M+1.1%105%Sales↑ · Stores↑ · Per store→
2022Q2₩1,389M+1.4%180.0%₩77.2M+1.4%006%Sales→ · Stores→ · Per store→
2022Q1₩1,516.1M+23.8%180.0%₩84.2M+23.8%006%Sales↑ · Stores→ · Per store↑
2021Q4₩1,480.8M18₩82.3M006%
2021Q3₩1,359.9M18₩75.5M006%
2021Q2₩1,370.3M18₩76.1M006%
2021Q1₩1,224.5M18₩68M016%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.