SEOUL COMMERCIAL AREA

회기역 발달상권

동대문구휘경1동· Area 127,203 m² · Area code 3120065 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩15M±0.0% YoY
Stores11▼ -8.3% YoY
Sales per store₩1.4M▲ +9.1% YoY

Reading this area Stores fell 8.3% from a year earlier while estimated sales held at 0.0%, so sales per store rose 9.1%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales±0.0%
Stores▲ +22.2%
Sales per store▼ -18.2%
Market size
Estimated sales (quarter)
₩15M
vs 2024Q4
0.0%
Estimated transactions
48
Per-store economics
Estimated sales per store
₩1.4M
vs a year ago
+9.1%
Per transaction
₩313K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩5M – ₩15M
20212022202320242025
₩15M₩15M
Stores9 – 12
20212022202320242025
911
Sales per store₩500K – ₩1.7M
20212022202320242025
₩1.7M₩1.4M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY 0.0%, stores YoY -8.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
-8.3%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩15M₩15M
Stores 2024 Q1 → 2025 Q4
1111
Sales per store 2024 Q1 → 2025 Q4
₩1.4M₩1.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–1738%
  • 17–2125%
  • 21–2437%
Age
  • 10s0%
  • 20s0%
  • 30s44%
  • 40s50%
  • 50s6%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon13%
  • Tue48%
  • Wed18%
  • Thu0%
  • Fri21%
  • Sat0%
  • Sun0%
Gender
  • Male24%
  • Female76%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩15M0.0%11-8.3%₩1.4M+9.1%000%Possible recovery
2025Q3₩15M+50.0%11-8.3%₩1.4M+63.6%000%Mixed
2025Q2₩15M0.0%11-8.3%₩1.4M+9.1%010%Possible recovery
2025Q1₩15M0.0%12+9.1%₩1.3M-8.3%000%Possible crowding
2024Q4₩15M0.0%120.0%₩1.3M0.0%000%Mixed
2024Q3₩10M+7.9%120.0%₩833K+7.9%000%Growing
2024Q2₩15M+5.1%120.0%₩1.3M+5.1%100%Growing
2024Q1₩15M0.0%110.0%₩1.4M0.0%010%Mixed
2023Q4₩15M+13.6%12+20.0%₩1.3M-5.3%000%Competition inflow
2023Q3₩9.3M+85.4%12+20.0%₩772K+54.5%000%Growing
2023Q2₩14.3M+42.7%12+20.0%₩1.2M+18.9%100%Growing
2023Q1₩15M+200.0%11+10.0%₩1.4M+172.7%100%Growing
2022Q4₩13.2M+32.0%100.0%₩1.3M+32.0%000%Growing
2022Q3₩5M-50.0%10+11.1%₩500K-55.0%000%Possible crowding
2022Q2₩10M0.0%10+11.1%₩1M-10.0%000%Possible crowding
2022Q1₩5M-66.7%10+11.1%₩500K-70.0%000%Possible crowding
2021Q4₩10M10₩1M100%
2021Q3₩10M9₩1.1M000%
2021Q2₩10M9₩1.1M000%
2021Q1₩15M9₩1.7M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.