SEOUL COMMERCIAL AREA

선정릉역 발달상권

강남구삼성2동· Area 323,475 m² · Area code 3120207 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

중식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩224.2M▲ +1.6% YoY
Stores4±0.0% YoY
Sales per store₩56M▲ +1.6% YoY

Reading this area Against a year earlier, estimated sales +1.6%, stores 0.0% and sales per store +1.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -10.9%
Stores▼ -20.0%
Sales per store▲ +11.4%
Market size
Estimated sales (quarter)
₩224.2M
vs 2024Q4
+1.6%
Estimated transactions
10,129
Per-store economics
Estimated sales per store
₩56M
vs a year ago
+1.6%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩210.8M – ₩336.9M
20212022202320242025
₩251.5M₩224.2M
Stores4 – 6
20212022202320242025
54
Sales per store₩36.8M – ₩61.3M
20212022202320242025
₩50.3M₩56M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩250.9M₩224.2M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩50.2M₩56M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1461%
  • 14–176%
  • 17–2132%
  • 21–240%
Age
  • 10s0%
  • 20s12%
  • 30s20%
  • 40s27%
  • 50s28%
  • 60+12%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon17%
  • Tue18%
  • Wed18%
  • Thu17%
  • Fri23%
  • Sat6%
  • Sun0%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩224.2M+1.6%40.0%₩56M+1.6%000%Mixed
2025Q3₩214.9M-5.4%40.0%₩53.7M-5.4%000%Mixed
2025Q2₩238.2M+13.0%40.0%₩59.5M+13.0%000%Growing
2025Q1₩216.5M-13.7%4-20.0%₩54.1M+7.9%000%Shrinking
2024Q4₩220.6M-10.1%40.0%₩55.1M-10.1%000%Mixed
2024Q3₩227.3M-1.4%40.0%₩56.8M-1.4%000%Mixed
2024Q2₩210.8M-37.4%4-33.3%₩52.7M-6.1%010%Shrinking
2024Q1₩250.9M-11.8%50.0%₩50.2M-11.8%100%Mixed
2023Q4₩245.4M-23.8%4-33.3%₩61.3M+14.2%000%Shrinking
2023Q3₩230.5M-21.4%4-33.3%₩57.6M+17.9%020%Shrinking
2023Q2₩336.9M+24.2%60.0%₩56.1M+24.2%100%Growing
2023Q1₩284.6M+28.9%5-16.7%₩56.9M+54.7%010%Mixed
2022Q4₩322.2M+18.0%60.0%₩53.7M+18.0%000%Growing
2022Q3₩293.2M+14.2%6+20.0%₩48.9M-4.8%000%Competition inflow
2022Q2₩271.2M-7.2%6+20.0%₩45.2M-22.6%000%Possible crowding
2022Q1₩220.8M-12.2%6+20.0%₩36.8M-26.8%000%Possible crowding
2021Q4₩272.9M6₩45.5M100%
2021Q3₩256.7M5₩51.3M000%
2021Q2₩292.1M5₩58.4M000%
2021Q1₩251.5M5₩50.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.