SEOUL COMMERCIAL AREA

선정릉역 발달상권

강남구삼성2동· Area 323,475 m² · Area code 3120207 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩614.8M▲ +21.6% YoY
Stores12▼ -7.7% YoY
Sales per store₩51.2M▲ +31.8% YoY

Reading this area Against a year earlier, estimated sales +21.6%, stores -7.7% and sales per store +31.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -19.6%
Stores▼ -7.7%
Sales per store▼ -12.8%
Market size
Estimated sales (quarter)
₩614.8M
vs 2024Q4
+21.6%
Estimated transactions
22,013
Per-store economics
Estimated sales per store
₩51.2M
vs a year ago
+31.8%
Per transaction
₩28K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩465M – ₩997.3M
20212022202320242025
₩764.2M₩614.8M
Stores12 – 16
20212022202320242025
1312
Sales per store₩35M – ₩71.2M
20212022202320242025
₩58.8M₩51.2M
Openings0 – 2
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share0% – 8%
20212022202320242025
8%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +21.6%, stores YoY -7.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-7.7%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩490.6M₩614.8M
Stores 2024 Q1 → 2025 Q4
1412
Sales per store 2024 Q1 → 2025 Q4
₩35M₩51.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1456%
  • 14–176%
  • 17–2121%
  • 21–2417%
Age
  • 10s1%
  • 20s20%
  • 30s39%
  • 40s18%
  • 50s14%
  • 60+8%
Weekday / weekend
  • Weekday92%
  • Weekend8%
Day of week
  • Mon15%
  • Tue20%
  • Wed18%
  • Thu20%
  • Fri19%
  • Sat8%
  • Sun0%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩614.8M+21.6%12-7.7%₩51.2M+31.8%000%Mixed
2025Q3₩580.2M+24.8%12-7.7%₩48.3M+35.2%000%Mixed
2025Q2₩566.4M+2.2%12-7.7%₩47.2M+10.7%000%Possible recovery
2025Q1₩495.3M+1.0%12-14.3%₩41.3M+17.8%010%Possible recovery
2024Q4₩505.4M+0.2%13-7.1%₩38.9M+7.9%000%Possible recovery
2024Q3₩465M-21.3%13-7.1%₩35.8M-15.3%000%Shrinking
2024Q2₩554.1M-28.2%13-7.1%₩42.6M-22.6%010%Shrinking
2024Q1₩490.6M-43.7%14-6.7%₩35M-39.7%000%Shrinking
2023Q4₩504.3M-19.7%14-6.7%₩36M-13.9%000%Shrinking
2023Q3₩591.2M-10.0%14-6.7%₩42.2M-3.5%110%Shrinking
2023Q2₩771.3M+12.9%14-6.7%₩55.1M+20.9%010%Mixed
2023Q1₩872.1M+57.7%150.0%₩58.1M+57.7%000%Growing
2022Q4₩627.7M-29.6%15-6.3%₩41.8M-24.9%000%Shrinking
2022Q3₩656.7M-31.9%15+7.1%₩43.8M-36.5%000%Possible crowding
2022Q2₩683.3M-31.5%15+7.1%₩45.6M-36.1%000%Possible crowding
2022Q1₩553.1M-27.6%15+15.4%₩36.9M-37.3%130%Possible crowding
2021Q4₩891.3M16₩55.7M206%
2021Q3₩964.9M14₩68.9M007%
2021Q2₩997.3M14₩71.2M107%
2021Q1₩764.2M13₩58.8M008%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.