SEOUL COMMERCIAL AREA

선정릉역 발달상권

강남구삼성2동· Area 323,475 m² · Area code 3120207 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩205.2M▲ +7.1% YoY
Stores25▲ +4.2% YoY
Sales per store₩8.2M▲ +2.8% YoY

Reading this area Against a year earlier, estimated sales +7.1%, stores +4.2% and sales per store +2.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -68.2%
Stores▲ +19.0%
Sales per store▼ -73.3%
Market size
Estimated sales (quarter)
₩205.2M
vs 2024Q4
+7.1%
Estimated transactions
492
Per-store economics
Estimated sales per store
₩8.2M
vs a year ago
+2.8%
Per transaction
₩417K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩160.6M – ₩907.9M
20212022202320242025
₩646.2M₩205.2M
Stores20 – 26
20212022202320242025
2125
Sales per store₩6.4M – ₩42.7M
20212022202320242025
₩30.8M₩8.2M
Openings0 – 1
20212022202320242025
10
Closings0 – 2
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +7.1%, stores YoY +4.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
+4.2%
Franchise share
0% (0/25)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩356.4M₩205.2M
Stores 2024 Q1 → 2025 Q4
2325
Sales per store 2024 Q1 → 2025 Q4
₩15.5M₩8.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1113%
  • 11–1417%
  • 14–1744%
  • 17–2123%
  • 21–243%
Age
  • 10s0%
  • 20s7%
  • 30s9%
  • 40s41%
  • 50s41%
  • 60+2%
Weekday / weekend
  • Weekday65%
  • Weekend35%
Day of week
  • Mon9%
  • Tue13%
  • Wed11%
  • Thu13%
  • Fri20%
  • Sat24%
  • Sun11%
Gender
  • Male35%
  • Female65%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩205.2M+7.1%25+4.2%₩8.2M+2.8%000%Mixed
2025Q3₩249.9M-6.2%25+8.7%₩10M-13.7%010%Possible crowding
2025Q2₩274.4M-17.5%26+13.0%₩10.6M-27.0%100%Possible crowding
2025Q1₩160.6M-54.9%25+8.7%₩6.4M-58.6%100%Possible crowding
2024Q4₩191.7M-30.0%24+9.1%₩8M-35.8%100%Possible crowding
2024Q3₩266.5M+19.9%23+4.5%₩11.6M+14.7%000%Growing
2024Q2₩332.6M-46.8%23+4.5%₩14.5M-49.1%110%Possible crowding
2024Q1₩356.4M-58.8%23+4.5%₩15.5M-60.6%100%Possible crowding
2023Q4₩273.7M-69.9%22-4.3%₩12.4M-68.5%000%Shrinking
2023Q3₩222.3M-74.0%220.0%₩10.1M-74.0%000%Mixed
2023Q2₩625.3M-7.7%22+4.8%₩28.4M-11.9%110%Possible crowding
2023Q1₩864.9M+56.7%22+4.8%₩39.3M+49.6%010%Growing
2022Q4₩907.9M+1.4%23+9.5%₩39.5M-7.4%100%Possible crowding
2022Q3₩853.7M-0.1%22+10.0%₩38.8M-9.2%100%Possible crowding
2022Q2₩677.6M-17.5%21+5.0%₩32.3M-21.4%000%Possible crowding
2022Q1₩551.8M-14.6%210.0%₩26.3M-14.6%000%Mixed
2021Q4₩895.1M21₩42.6M100%
2021Q3₩854.3M20₩42.7M000%
2021Q2₩821.4M20₩41.1M120%
2021Q1₩646.2M21₩30.8M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.