SEOUL COMMERCIAL AREA

선정릉역 Developed area

Gangnam-gu (강남구) 삼성2동· Area 323,475 m² · Area code 3120207 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩37.5M▼ -7.6% YoY
Stores9±0.0% YoY
Sales per store₩4.2M▼ -7.6% YoY

Reading this area Against a year earlier, estimated sales -7.6%, stores 0.0% and sales per store -7.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -52.0%
Stores±0.0%
Sales per store▼ -52.0%
Market size
Estimated sales (quarter)
₩37.5M
vs 2024Q4
-7.6%
Estimated transactions
840
Per-store economics
Estimated sales per store
₩4.2M
vs a year ago
-7.6%
Per transaction
₩45K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩28.6M – ₩78.1M
20212022202320242025
₩78.1M₩37.5M
Stores8 – 11
20212022202320242025
99
Sales per store₩3.3M – ₩8.7M
20212022202320242025
₩8.7M₩4.2M
Openings0 – 2
20212022202320242025
02
Closings0 – 2
20212022202320242025
11
Franchise share56% – 89%
20212022202320242025
89%67%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
67% (6/9)
Movement
Openings (rate)
2 (13%)
Closings (rate)
1 (7%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩34.2M₩37.5M
Stores 2024 Q1 → 2025 Q4
89
Sales per store 2024 Q1 → 2025 Q4
₩4.3M₩4.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1437%
  • 14–1722%
  • 17–2131%
  • 21–241%
Age
  • 10s1%
  • 20s1%
  • 30s17%
  • 40s20%
  • 50s29%
  • 60+32%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon3%
  • Tue11%
  • Wed30%
  • Thu23%
  • Fri11%
  • Sat10%
  • Sun13%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩37.5M-7.6%90.0%₩4.2M-7.6%2167%Mixed
2025Q3₩37.5M+30.8%9+12.5%₩4.2M+16.3%0156%Growing
2025Q2₩33.1M+5.2%9+12.5%₩3.7M-6.5%0067%Competition inflow
2025Q1₩29.4M-14.1%9+12.5%₩3.3M-23.7%0067%Possible crowding
2024Q4₩40.6M+1.6%90.0%₩4.5M+1.6%1067%Mixed
2024Q3₩28.6M-36.3%8-11.1%₩3.6M-28.3%1175%Shrinking
2024Q2₩31.5M-23.6%8-20.0%₩3.9M-4.5%1175%Shrinking
2024Q1₩34.2M-11.5%8-20.0%₩4.3M+10.6%0275%Shrinking
2023Q4₩40M-14.7%9-10.0%₩4.4M-5.2%0078%Shrinking
2023Q3₩44.9M-23.9%90.0%₩5M-23.9%0278%Mixed
2023Q2₩41.2M-31.7%10+11.1%₩4.1M-38.5%0080%Possible crowding
2023Q1₩38.7M-24.4%100.0%₩3.9M-24.4%1080%Mixed
2022Q4₩46.9M-38.8%10-9.1%₩4.7M-32.7%1070%Shrinking
2022Q3₩59.1M-16.0%9-18.2%₩6.6M+2.7%0078%Shrinking
2022Q2₩60.4M-12.1%9-18.2%₩6.7M+7.4%0178%Shrinking
2022Q1₩51.1M-34.5%10+11.1%₩5.1M-41.0%0270%Possible crowding
2021Q4₩76.6M11₩7M0073%
2021Q3₩70.3M11₩6.4M0073%
2021Q2₩68.7M11₩6.2M2073%
2021Q1₩78.1M9₩8.7M0189%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.