SEOUL COMMERCIAL AREA

석촌고분역 Developed area

Songpa-gu (송파구) 석촌동· Area 129,121 m² · Area code 3120226 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩225M▼ -18.9% YoY
Stores11±0.0% YoY
Sales per store₩20.5M▼ -18.9% YoY

Reading this area Against a year earlier, estimated sales -18.9%, stores 0.0% and sales per store -18.9% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +59.8%
Stores▲ +120.0%
Sales per store▼ -27.4%
Market size
Estimated sales (quarter)
₩225M
vs 2024Q4
-18.9%
Estimated transactions
1,297
Per-store economics
Estimated sales per store
₩20.5M
vs a year ago
-18.9%
Per transaction
₩173K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩101.7M – ₩277.5M
20212022202320242025
₩140.8M₩225M
Stores5 – 11
20212022202320242025
511
Sales per store₩14.5M – ₩38M
20212022202320242025
₩28.2M₩20.5M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 20%
20212022202320242025
20%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -18.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
0.0%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩101.7M₩225M
Stores 2024 Q1 → 2025 Q4
711
Sales per store 2024 Q1 → 2025 Q4
₩14.5M₩20.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–066%
  • 06–110%
  • 11–145%
  • 14–178%
  • 17–2148%
  • 21–2433%
Age
  • 10s0%
  • 20s15%
  • 30s40%
  • 40s17%
  • 50s21%
  • 60+8%
Weekday / weekend
  • Weekday68%
  • Weekend32%
Day of week
  • Mon11%
  • Tue9%
  • Wed17%
  • Thu13%
  • Fri19%
  • Sat21%
  • Sun10%
Gender
  • Male74%
  • Female26%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩225M-18.9%110.0%₩20.5M-18.9%000%Sales↓ · Stores→ · Per store↓
2025Q3₩190.6M+38.5%11+22.2%₩17.3M+13.3%000%Sales↑ · Stores↑ · Per store↑
2025Q2₩266M+88.1%11+37.5%₩24.2M+36.8%000%Sales↑ · Stores↑ · Per store↑
2025Q1₩203.1M+99.8%11+57.1%₩18.5M+27.1%000%Sales↑ · Stores↑ · Per store↑
2024Q4₩277.5M+128.3%11+83.3%₩25.2M+24.6%200%Sales↑ · Stores↑ · Per store↑
2024Q3₩137.6M+23.3%9+50.0%₩15.3M-17.8%100%Sales↑ · Stores↑ · Per store↓
2024Q2₩141.4M+14.2%8+33.3%₩17.7M-14.3%100%Sales↑ · Stores↑ · Per store↓
2024Q1₩101.7M-17.3%7+16.7%₩14.5M-29.1%100%Sales↓ · Stores↑ · Per store↓
2023Q4₩121.5M-41.8%60.0%₩20.3M-41.8%000%Sales↓ · Stores→ · Per store↓
2023Q3₩111.6M-36.6%60.0%₩18.6M-36.6%000%Sales↓ · Stores→ · Per store↓
2023Q2₩123.8M-25.3%60.0%₩20.6M-25.3%000%Sales↓ · Stores→ · Per store↓
2023Q1₩123M+9.1%60.0%₩20.5M+9.1%000%Sales↑ · Stores→ · Per store↑
2022Q4₩208.9M+13.9%6+20.0%₩34.8M-5.1%000%Sales↑ · Stores↑ · Per store↓
2022Q3₩176M+53.7%6+20.0%₩29.3M+28.1%000%Sales↑ · Stores↑ · Per store↑
2022Q2₩165.7M-12.8%6+20.0%₩27.6M-27.4%010%Sales↓ · Stores↑ · Per store↓
2022Q1₩112.7M-20.0%6+20.0%₩18.8M-33.3%1017%Sales↓ · Stores↑ · Per store↓
2021Q4₩183.4M5₩36.7M0020%
2021Q3₩114.5M5₩22.9M0020%
2021Q2₩190.1M5₩38M0020%
2021Q1₩140.8M5₩28.2M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.