SEOUL COMMERCIAL AREA

석촌고분역 발달상권

송파구석촌동· Area 129,121 m² · Area code 3120226 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

가구 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores8▼ -11.1% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q3
Estimated sales▼ -96.5%
Stores▲ +12.5%
Sales per store▼ -96.9%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩168.2M – ₩4,808.5M
20212022202320242025
₩4,808.5M
Stores7 – 9
20212022202320242025
88
Sales per store₩18.7M – ₩601.1M
20212022202320242025
₩601.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-11.1%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (13%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩603.2M
Stores 2024 Q1 → 2025 Q4
98
Sales per store 2024 Q1 → 2025 Q4
₩67M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1415%
  • 14–170%
  • 17–2185%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s24%
  • 50s61%
  • 60+15%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri76%
  • Sat0%
  • Sun24%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2024 Q3.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q48-11.1%010%
2025Q390.0%000%
2025Q290.0%000%
2025Q190.0%000%
2024Q490.0%000%
2024Q3₩168.2M-63.6%90.0%₩18.7M-63.6%000%Mixed
2024Q2₩620.6M+60.4%90.0%₩69M+60.4%000%Growing
2024Q1₩603.2M-18.2%90.0%₩67M-18.2%000%Mixed
2023Q4₩883.9M+125.8%90.0%₩98.2M+125.8%000%Growing
2023Q3₩461.7M+8.4%90.0%₩51.3M+8.4%000%Growing
2023Q2₩386.9M-10.0%90.0%₩43M-10.0%000%Mixed
2023Q1₩737.1M+16.6%9+12.5%₩81.9M+3.7%000%Growing
2022Q4₩391.5M-40.1%9+12.5%₩43.5M-46.8%000%Possible crowding
2022Q3₩426M-26.7%9+28.6%₩47.3M-43.0%000%Possible crowding
2022Q2₩429.9M-81.1%9+12.5%₩47.8M-83.2%100%Possible crowding
2022Q1₩631.9M-86.9%80.0%₩79M-86.9%000%Mixed
2021Q4₩653.6M8₩81.7M100%
2021Q3₩581.2M7₩83M010%
2021Q2₩2,269M8₩283.6M000%
2021Q1₩4,808.5M8₩601.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.