SEOUL COMMERCIAL AREA

석촌고분역 발달상권

송파구석촌동· Area 129,121 m² · Area code 3120226 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

여관 2025 Q4 · Seoul data

Estimated sales (quarter)₩160.9M▲ +5.4% YoY
Stores7±0.0% YoY
Sales per store₩23M▲ +5.4% YoY

Reading this area Estimated sales rose 5.4% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 5.4%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +30.7%
Stores▲ +133.3%
Sales per store▼ -44.0%
Market size
Estimated sales (quarter)
₩160.9M
vs 2024Q4
+5.4%
Estimated transactions
2,755
Per-store economics
Estimated sales per store
₩23M
vs a year ago
+5.4%
Per transaction
₩58K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩88.2M – ₩234M
20212022202320242025
₩123.1M₩160.9M
Stores3 – 7
20212022202320242025
37
Sales per store₩12.6M – ₩78M
20212022202320242025
₩41M₩23M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +5.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩156.6M₩160.9M
Stores 2024 Q1 → 2025 Q4
47
Sales per store 2024 Q1 → 2025 Q4
₩39.2M₩23M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0618%
  • 06–113%
  • 11–1412%
  • 14–1715%
  • 17–2127%
  • 21–2425%
Age
  • 10s2%
  • 20s9%
  • 30s11%
  • 40s47%
  • 50s25%
  • 60+7%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon14%
  • Tue14%
  • Wed13%
  • Thu13%
  • Fri13%
  • Sat20%
  • Sun13%
Gender
  • Male86%
  • Female14%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩160.9M+5.4%70.0%₩23M+5.4%000%Growing
2025Q3₩127.5M-22.8%7+16.7%₩18.2M-33.9%000%Possible crowding
2025Q2₩88.2M-36.8%7+75.0%₩12.6M-63.9%000%Possible crowding
2025Q1₩128.7M-17.8%7+75.0%₩18.4M-53.0%000%Possible crowding
2024Q4₩152.6M-34.8%7+133.3%₩21.8M-72.0%100%Possible crowding
2024Q3₩165.3M-15.5%6+100.0%₩27.5M-57.8%200%Possible crowding
2024Q2₩139.6M-20.0%4+33.3%₩34.9M-40.0%110%Possible crowding
2024Q1₩156.6M-18.2%4+33.3%₩39.2M-38.6%100%Possible crowding
2023Q4₩234M+1.1%30.0%₩78M+1.1%000%Mixed
2023Q3₩195.7M-2.7%30.0%₩65.2M-2.7%000%Mixed
2023Q2₩174.5M+3.3%30.0%₩58.2M+3.3%000%Growing
2023Q1₩191.4M+30.8%30.0%₩63.8M+30.8%000%Growing
2022Q4₩231.4M+64.4%30.0%₩77.1M+64.4%000%Growing
2022Q3₩201.2M+36.7%30.0%₩67.1M+36.7%000%Growing
2022Q2₩169M+2.6%30.0%₩56.3M+2.6%000%Mixed
2022Q1₩146.3M+18.8%30.0%₩48.8M+18.8%000%Growing
2021Q4₩140.7M3₩46.9M000%
2021Q3₩147.1M3₩49M000%
2021Q2₩164.7M3₩54.9M000%
2021Q1₩123.1M3₩41M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.