SEOUL COMMERCIAL AREA

석촌고분역 Developed area

Songpa-gu (송파구) 석촌동· Area 129,121 m² · Area code 3120226 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩908.6M▲ +388.6% YoY
Stores9▲ +12.5% YoY
Sales per store₩101M▲ +334.3% YoY

Reading this area Estimated sales rose 388.6% from a year earlier while stores were up 12.5%, so sales per store also rose 334.3%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -34.3%
Stores▲ +50.0%
Sales per store▼ -56.2%
Market size
Estimated sales (quarter)
₩908.6M
vs 2024Q4
+388.6%
Estimated transactions
3,596
Per-store economics
Estimated sales per store
₩101M
vs a year ago
+334.3%
Per transaction
₩253K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩152.1M – ₩2,353.5M
20212022202320242025
₩1,382.9M₩908.6M
Stores6 – 9
20212022202320242025
69
Sales per store₩16.9M – ₩392.3M
20212022202320242025
₩230.5M₩101M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
10
Franchise share44% – 67%
20212022202320242025
67%56%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +388.6%, stores YoY +12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
+12.5%
Franchise share
56% (5/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩218M₩908.6M
Stores 2024 Q1 → 2025 Q4
79
Sales per store 2024 Q1 → 2025 Q4
₩31.1M₩101M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–143%
  • 14–1728%
  • 17–2140%
  • 21–2413%
Age
  • 10s4%
  • 20s11%
  • 30s47%
  • 40s19%
  • 50s16%
  • 60+3%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon19%
  • Tue14%
  • Wed34%
  • Thu18%
  • Fri4%
  • Sat10%
  • Sun1%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩908.6M+388.6%9+12.5%₩101M+334.3%0056%Growing
2025Q3₩1,499.9M+534.2%9+12.5%₩166.7M+463.7%2156%Growing
2025Q2₩152.1M-29.8%9+12.5%₩16.9M-37.6%1044%Possible crowding
2025Q1₩200.5M-8.0%8+14.3%₩25.1M-19.5%0050%Possible crowding
2024Q4₩186M-11.6%8+14.3%₩23.2M-22.6%0050%Possible crowding
2024Q3₩236.5M-73.7%8+14.3%₩29.6M-77.0%0050%Possible crowding
2024Q2₩216.7M-83.8%8+33.3%₩27.1M-87.9%1050%Possible crowding
2024Q1₩218M-90.7%7+16.7%₩31.1M-92.1%0057%Possible crowding
2023Q4₩210.3M-88.4%7+16.7%₩30M-90.1%0057%Possible crowding
2023Q3₩900.6M-51.5%7+16.7%₩128.7M-58.4%2157%Possible crowding
2023Q2₩1,339.4M-26.5%60.0%₩223.2M-26.5%0067%Mixed
2023Q1₩2,353.5M+4.5%60.0%₩392.3M+4.5%0067%Growing
2022Q4₩1,818.9M-0.4%60.0%₩303.1M-0.4%0067%Mixed
2022Q3₩1,857.2M-11.9%60.0%₩309.5M-11.9%1167%Mixed
2022Q2₩1,822.1M+0.3%60.0%₩303.7M+0.3%0067%Mixed
2022Q1₩2,252.6M+62.9%60.0%₩375.4M+62.9%0067%Growing
2021Q4₩1,825.9M6₩304.3M0067%
2021Q3₩2,109M6₩351.5M0067%
2021Q2₩1,817.2M6₩302.9M0067%
2021Q1₩1,382.9M6₩230.5M1167%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.