SEOUL COMMERCIAL AREA

이화여대 3,5,7길 상점가 전통시장

서대문구신촌동· Area 55,638 m² · Area code 3130179 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,148.6M▲ +44.9% YoY
Stores38▲ +2.7% YoY
Sales per store₩82.9M▲ +41.0% YoY

Reading this area Estimated sales rose 44.9% from a year earlier while stores were about the same at +2.7%, so sales per store also rose 41.0%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +361.3%
Stores▲ +11.8%
Sales per store▲ +312.7%
Market size
Estimated sales (quarter)
₩3,148.6M
vs 2024Q4
+44.9%
Estimated transactions
186,777
Per-store economics
Estimated sales per store
₩82.9M
vs a year ago
+41.0%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩535.5M – ₩3,148.6M
20212022202320242025
₩682.6M₩3,148.6M
Stores30 – 38
20212022202320242025
3438
Sales per store₩16.2M – ₩82.9M
20212022202320242025
₩20.1M₩82.9M
Openings0 – 3
20212022202320242025
10
Closings0 – 3
20212022202320242025
10
Franchise share15% – 26%
20212022202320242025
15%24%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +44.9%, stores YoY +2.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
38
vs a year ago
+2.7%
Franchise share
24% (9/38)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,528.5M₩3,148.6M
Stores 2024 Q1 → 2025 Q4
3238
Sales per store 2024 Q1 → 2025 Q4
₩47.8M₩82.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–112%
  • 11–1442%
  • 14–1715%
  • 17–2135%
  • 21–245%
Age
  • 10s8%
  • 20s53%
  • 30s13%
  • 40s9%
  • 50s13%
  • 60+4%
Weekday / weekend
  • Weekday81%
  • Weekend19%
Day of week
  • Mon16%
  • Tue16%
  • Wed18%
  • Thu16%
  • Fri15%
  • Sat11%
  • Sun7%
Gender
  • Male20%
  • Female80%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,148.6M+44.9%38+2.7%₩82.9M+41.0%0024%Growing
2025Q3₩2,338.6M+53.6%38+11.8%₩61.5M+37.5%1024%Growing
2025Q2₩2,529.9M+44.8%37+12.1%₩68.4M+29.2%2124%Growing
2025Q1₩1,872.3M+22.5%36+12.5%₩52M+8.9%2225%Growing
2024Q4₩2,173.6M+1.8%37+19.4%₩58.7M-14.7%3122%Possible crowding
2024Q3₩1,522.3M+15.6%34+13.3%₩44.8M+2.0%3126%Mixed
2024Q2₩1,746.8M-4.5%33+6.5%₩52.9M-10.3%3124%Possible crowding
2024Q1₩1,528.5M-1.0%32+3.2%₩47.8M-4.1%1022%Possible crowding
2023Q4₩2,135.6M+15.9%310.0%₩68.9M+15.9%2123%Growing
2023Q3₩1,317.4M+37.2%300.0%₩43.9M+37.2%2323%Growing
2023Q2₩1,830M+61.0%31-3.1%₩59M+66.2%2223%Mixed
2023Q1₩1,544.2M+103.1%31-6.1%₩49.8M+116.2%0023%Mixed
2022Q4₩1,843.1M+79.1%31-3.1%₩59.5M+84.9%2123%Mixed
2022Q3₩960M+79.3%30-9.1%₩32M+97.2%2323%Mixed
2022Q2₩1,136.5M+35.2%320.0%₩35.5M+35.2%1119%Growing
2022Q1₩760.4M+11.4%33-2.9%₩23M+14.8%1015%Growing
2021Q4₩1,029.1M32₩32.2M1216%
2021Q3₩535.5M33₩16.2M2115%
2021Q2₩840.7M32₩26.3M0216%
2021Q1₩682.6M34₩20.1M1115%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.