SEOUL COMMERCIAL AREA

이화여대 3,5,7길 상점가 전통시장

서대문구신촌동· Area 55,638 m² · Area code 3130179 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

가방 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores3▼ -25.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q2
Estimated sales▼ -83.2%
Stores▼ -25.0%
Sales per store▼ -77.6%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩965K – ₩145.3M
20212022202320242025
₩29.3M
Stores3 – 8
20212022202320242025
83
Sales per store₩161K – ₩20.8M
20212022202320242025
₩3.7M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
-25.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩965K
Stores 2024 Q1 → 2025 Q4
63
Sales per store 2024 Q1 → 2025 Q4
₩161K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–1712%
  • 17–2188%
  • 21–240%
Age
  • 10s0%
  • 20s88%
  • 30s0%
  • 40s12%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday0%
  • Weekend100%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat88%
  • Sun12%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2024 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q43-25.0%000%
2025Q33-25.0%000%
2025Q23-50.0%000%
2025Q13-50.0%010%
2024Q44-33.3%000%
2024Q34-42.9%020%
2024Q2₩4.9M-92.4%6-14.3%₩820K-91.1%000%Shrinking
2024Q1₩965K-98.5%6-14.3%₩161K-98.3%000%Shrinking
2023Q4₩25M-82.8%6-14.3%₩4.2M-80.0%010%Shrinking
2023Q3₩59.3M-7.3%70.0%₩8.5M-7.3%000%Mixed
2023Q2₩64.7M-36.7%7-12.5%₩9.2M-27.7%000%Shrinking
2023Q1₩66.5M-10.0%7-12.5%₩9.5M+2.8%000%Shrinking
2022Q4₩145.3M+36.5%7-12.5%₩20.8M+56.0%000%Mixed
2022Q3₩64M+47.2%7-12.5%₩9.1M+68.3%010%Mixed
2022Q2₩102.2M+82.1%80.0%₩12.8M+82.1%000%Growing
2022Q1₩73.9M+152.7%80.0%₩9.2M+152.7%000%Growing
2021Q4₩106.4M8₩13.3M000%
2021Q3₩43.4M8₩5.4M000%
2021Q2₩56.1M8₩7M110%
2021Q1₩29.3M8₩3.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.