SEOUL COMMERCIAL AREA

동대문패션타운 관광특구 Tourist zone

Jung-gu (중구) 광희동· Area 606,058 m² · Area code 3001493 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩25.8M▼ -11.3% YoY
Stores4±0.0% YoY
Sales per store₩6.4M▼ -11.3% YoY

Reading this area Against a year earlier, estimated sales -11.3%, stores 0.0% and sales per store -11.3% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +156.4%
Stores±0.0%
Sales per store▲ +156.4%
Market size
Estimated sales (quarter)
₩25.8M
vs 2024Q4
-11.3%
Estimated transactions
399
Per-store economics
Estimated sales per store
₩6.4M
vs a year ago
-11.3%
Per transaction
₩65K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.7M – ₩29.1M
20212022202320242025
₩10.1M₩25.8M
Stores4 – 6
20212022202320242025
44
Sales per store₩451K – ₩7.3M
20212022202320242025
₩2.5M₩6.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩15.3M₩25.8M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩3.1M₩6.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0612%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–217%
  • 21–2481%
Age
  • 10s0%
  • 20s17%
  • 30s46%
  • 40s22%
  • 50s11%
  • 60+3%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon7%
  • Tue5%
  • Wed13%
  • Thu11%
  • Fri51%
  • Sat12%
  • Sun1%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩25.8M-11.3%40.0%₩6.4M-11.3%000%Sales↓ · Stores→ · Per store↓
2025Q3₩20.9M-19.4%40.0%₩5.2M-19.4%000%Sales↓ · Stores→ · Per store↓
2025Q2₩19.4M+26.9%40.0%₩4.8M+26.9%000%Sales↑ · Stores→ · Per store↑
2025Q1₩12.6M-17.7%4-20.0%₩3.1M+2.9%000%Sales↓ · Stores↓ · Per store→
2024Q4₩29.1M+30.3%4-33.3%₩7.3M+95.5%000%Sales↑ · Stores↓ · Per store↑
2024Q3₩25.9M+22.2%4-33.3%₩6.5M+83.3%000%Sales↑ · Stores↓ · Per store↑
2024Q2₩15.3M+463.9%4-33.3%₩3.8M+745.9%010%Sales↑ · Stores↓ · Per store↑
2024Q1₩15.3M50.0%₩3.1M010%
2023Q4₩22.3M6+20.0%₩3.7M000%
2023Q3₩21.2M60.0%₩3.5M000%
2023Q2₩2.7M6+20.0%₩451K100%
2023Q15+25.0%000%
2022Q45+25.0%010%
2022Q36+50.0%100%
2022Q25+25.0%100%
2022Q140.0%000%
2021Q44000%
2021Q34000%
2021Q24000%
2021Q1₩10.1M4₩2.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.