SEOUL COMMERCIAL AREA

서대문역 발달상권

종로구교남동· Area 148,292 m² · Area code 3120001 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

자동차수리 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1▼ -66.7% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q3
Estimated sales▲ +70.7%
Stores±0.0%
Sales per store▲ +70.7%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩91.9M – ₩273.8M
20212022202320242025
₩91.9M
Stores1 – 3
20212022202320242025
31
Sales per store₩30.6M – ₩91.3M
20212022202320242025
₩30.6M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -66.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
-66.7%
Franchise share
0% (0/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (100%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩133.9M
Stores 2024 Q1 → 2025 Q4
31
Sales per store 2024 Q1 → 2025 Q4
₩44.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1411%
  • 14–1740%
  • 17–2139%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s6%
  • 40s13%
  • 50s51%
  • 60+30%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon5%
  • Tue27%
  • Wed14%
  • Thu20%
  • Fri29%
  • Sat5%
  • Sun0%
Gender
  • Male70%
  • Female30%

Each split's share of estimated sales in 2025 Q3.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q41-66.7%010%
2025Q3₩156.9M-12.5%30.0%₩52.3M-12.5%000%Mixed
2025Q2₩112.8M-9.4%30.0%₩37.6M-9.4%000%Mixed
2025Q1₩190.5M+42.2%30.0%₩63.5M+42.2%000%Growing
2024Q4₩273.8M+29.1%30.0%₩91.3M+29.1%000%Growing
2024Q3₩179.3M-8.8%30.0%₩59.8M-8.8%000%Mixed
2024Q2₩124.4M-21.6%30.0%₩41.5M-21.6%000%Mixed
2024Q1₩133.9M-16.8%30.0%₩44.6M-16.8%000%Mixed
2023Q4₩212.1M+12.9%30.0%₩70.7M+12.9%000%Growing
2023Q3₩196.6M+3.8%30.0%₩65.5M+3.8%000%Growing
2023Q2₩158.8M-12.1%30.0%₩52.9M-12.1%000%Mixed
2023Q1₩160.9M-3.6%30.0%₩53.6M-3.6%000%Mixed
2022Q4₩187.9M-28.9%30.0%₩62.6M-28.9%000%Mixed
2022Q3₩189.5M-22.0%30.0%₩63.2M-22.0%000%Mixed
2022Q2₩180.6M+45.8%30.0%₩60.2M+45.8%000%Growing
2022Q1₩166.9M+81.5%30.0%₩55.6M+81.5%000%Growing
2021Q4₩264.1M3₩88M000%
2021Q3₩242.9M3₩81M000%
2021Q2₩123.9M3₩41.3M000%
2021Q1₩91.9M3₩30.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.